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BOILERS & HOT WATER BSEE New video campaign celebrates industry collaboraon


Ideal Commercial appoints new Sales Strategist for Northern Ireland


deal Commercial Boilers has launched a new campaign to showcase the specialist work carried out by its commercial heating customers across the country.


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The business has invested in a marketing campaign which includes a series of videos that profiles customers and their projects while discussing the benefits of working collaboratively with Ideal Commercial. The aim of the ‘Industry Trusted’ campaign is to highlight the collaboration between Ideal Commercial, M&E contractors, building owners, consultants and merchants.


The first video in the series takes a look at an installation at a major global engineering firm based in Eastbourne and is available to view at:


https://www.youtube.com/playlist?list=PLV3t0aoTnznIFjJnbBE 0nqZKIR01c2C5X.


The video shows how Ideal Commercial and Independent Cooling and Heating Services worked together to create a bespoke solution to a tight deadline.


Andy Forrest, National Sales Manager at Ideal Commercial Boilers, comments: “In our industry, relationships are


uThe first video in the ‘Industry Trusted’ campaign shows how Ideal Commercial and Independent Cooling and Heang Services worked together to create a bespoke soluon to a ght deadline for a global engineering firm, based in Eastbourne.


imperative. The world is constantly changing and it is vital that the supply chain works together to future-proof the built environment, not only considering the needs of current occupants, but those who might be in the building 20-30 years down the line.


“It’s our role to make sure the boilers specified are efficient, easy to install and highly suited to the application. This video campaign is all about demonstrating this partnership approach.”


The campaign will run throughout the rest of the year and can be seen in the trade press, on Ideal Commercial’s website at www.idealcommercialboilers.com, or follow the company’s LinkedIn (search Ideal Boilers) or Twitter (@idealboilers) accounts.


deal Commercial Boilers, a leading UK commercial heating solutions provider, has appointed Gavin Watson from Watson Consultancy Services to develop its sales strategy in Northern Ireland. Watson spent 12 years working in the UK before moving back to Northern Ireland to set up his own business, Watson Consultancy Services. He commented: “I am excited to represent Ideal Commercial because it offers a wide range of quality commercial heating equipment and a professional service to customers. Northern Ireland has a wealth of knowledge and experience here, both in design and installation, providing high levels of support throughout the UK.” Ideal Commercial Boilers looks to expand its footprint across Northern Ireland to develop industry relationships with more manufacturers and M&E contractors.


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Andy Forrest, National Sales Manager at Ideal


Commercial added: “We’re always looking to grow our


uGavin Watson will be developing Ideal Commercial Boilers’ sales strategy in Northern Ireland.


business across the UK so it’s fantastic to have Gavin on board with us.”


For more information visit: www.idealcommercialboilers .com or www.idealboilers.ie/ commercial/


VISIT OUR WEBSITE: www.bsee.co.uk


BUILDING SERVICES & ENVIRONMENTAL ENGINEER JULY 2018 15


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