FRANCHISEFOCUS IN V ESTMENT: FROM £ 6 9,000 The power of coaching


Sean Purcell is using his success with ActionCOACH to give others the opportunities he never had


B


efore investing in an ActionCOACH franchise in 2017, Sean Purcell was sitting on an executive board at a


company with a turnover of £75million. But it was always his dream to help out owners of smaller businesses, having experienced the trials and tribulations of business ownership at the tender age of 24. “I took charge of a family restaurant when I was younger. With a really basic understanding of running my own business, I had to learn everything myself. If I wanted to find out something new, I had to do it on my own. That’s where my passion for business coaching stems from – I wanted to become that support mechanism for others.” The birth of his first child left him


completely reevaluating his life and thinking about his family’s future. A simple Google search for ‘business coaching’ was enough to spark his interest and send him on to meeting with ActionCOACH UK co-founder Ian Christelow. He spoke to many other Action Coaches, went to an event to see the franchise in action and prepared himself for the hard work ahead. In November 2017, Sean was ready to attend ActionCOACH University.


Getting fit for business “It was an incredible week. I was blown away by the sheer support of the franchise and the model. The whole team was friendly and helpful, and we were fully prepped to start trading as soon as our training week was completed.” Sean was raring to go – the focus of


his coaching: millennials. Sean wanted to give young people the opportunity he never had, helping them to achieve the high-growth business they had initially hoped for. “Throughout my whole career, I never


had anybody who understood what it’s like to grow up in this generation; that’s why I wanted to become a champion


p Sean Purcell coaching clients to success


for budding entrepreneurs. Now, I’m engaging with 250-plus businesses a year and I hope to double that number by 2020.”


"I was blown away by the sheer support of the franchise"


Taking it to a new level In late 2018, ActionCOACH introduced a new senior partner licence where existing and prospective franchise partners could apply to operate within an exclusive territory containing 10,000 businesses. It also means they can start employing coaches to build a firm. “To become a fully encompassing firm I needed to take it up a notch. I’ve got 25 clients and, with all of the business coming in, I’m taking on a business development manager and plan to have my first employee coach by the end of 2020 – the next year will be a busy one! “It’s been a serious commitment, but


with the systems and team behind me, I’ve felt fully prepared. I knew I wanted to have my own business, and investing in a franchise allowed me to have control but also gave me a lot more support than I expected.”


If you want to make a lasting impact on your local community and you’re the kind of person who: A) loves learning and developing yourself;


B) has enjoyed success in your career or sport; and


C) is willing to invest if they see substantial returns can be made… …then find out more by watching the overview video at: actioncoach.co.uk/overview l


CONTACT ActionCOACH Business services 01284 701 648 actioncoach.co.uk/overview freedom@actioncoach.com


BUSINESSFRANCHISE.COM 67


Investment level: £50k-£100k


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