Maria Giovanna speaking at the HR Technologies UK conference in April


“ We in HR can create value for the business, but we have to listen. We can really be disruptors when it comes to the adoption of new tech. We should be the orchestrators and help to connect the dots in the organisation, but for that, we have to start conversations and listen.”


MARIA GIOVANNA VIANELLO, GLOBAL LEADERSHIP DEVELOPMENT DIRECTOR, NOVARTIS


ADOPTING TECHNOLOGY FOR ENGAGEMENT How to support technology adoption – not just drive implementation – and deliver value for organisations and individuals continued as an overarching theme across the day- one sessions. Swissport’s CIO, Dave Lynch, spoke with Lilly McEneaney, account executive at workforce communications software developer, Firstup, about how Swissport has adopted its One app to communicate and engage with the 45,000-strong global workforce in passenger handling, cargo and fuelling. “Because of Covid, we lost a lot


of experienced people,” said Lynch. “This product came to us at a time of high attrition. There was a big cultural issue around onboarding and we needed to find a way of sending a uniform message across the business and a way of getting messages back. “That’s about appreciating the


health of all our employees and reaching out to those with some of the hardest physical jobs, like baggage handlers, who are on the frontline.” The app, which includes features


such as group and local corporate news, rostering and more social functionalities, balances creating belonging and building individual teams with being part of a global business. This means paying attention to local needs as well as the global view. It has reduced attrition, saving the company an estimated €4,500 per employee onboarding costs, and connects with more than 80% of the workforce who were previously unreachable because of the nature of their job role. The successful iterative rollout of


the app means “engagement with it” is a consequence of how it has been designed and implemented. To do this, Lynch says Swissport turned the communication pyramid “the other way round”. It still leads with the message from the CEO and


offers “a single source of truth”. Yet around 9-10 months after roll-out and connecting with employees, the app has become as much about talking to employees around the world as it has about listening. This is possible because it can cluster messages by geography and is relevant and accessible to employees, 75% of whom are deskless, through consumer-grade tech. “We are continuously answering


the question, ‘what’s it in for me?’ and aligning with that,” said Lynch. “It’s connecting up to leaders and across the business too.” All these human-first approaches


are creating the ecosystems for technology, humanity and performance to align in positive ways. “It is a really interesting but


difficult balance,” said Alastair Logan on balancing empathy with efficiency as he concluded his session. “But it is one that is achievable by thinking of the full impact of change and acting on feedback.”


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GLOBAL LEADERSHIP


TECHNOLOGY


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