Company insight
Adding life to years, not just years to life
Ageing is an inevitable process, but science has shown that it can be optimised by harnessing nature’s most powerful bioactive compounds. Developed by Alvinesa Natural Ingredients, Hytolive is a clinically validated ingredient that offers unparalleled benefits for longevity, cardiovascular protection, metabolic health and cellular resilience.
ytolive, a premium olive extract standardised in hydroxytyrosol, represents the pinnacle of natural innovation for healthy ageing, and is extracted exclusively using a water-based process, ensuring a clean, solvent-free and sustainable product. Sourced from upcycled olive fruit, it aligns with circular economy principles while delivering superior purity and efficacy. With up to 25% hydroxytyrosol, one of nature’s most potent antioxidants, Hytolive is a scientifically backed solution for ageing well.
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Clinically proven benefits for longevity and well-being A groundbreaking clinical study conducted by the Spanish National Research Council (CSIC) demonstrates Hytolive’s ability to mitigate key ageing factors: ■ Oxidative stress reduction: Hytolive significantly lowers oxidative stress markers, neutralising free radicals that accelerate cellular ageing. The study showed a marked increase in total polyphenol excretion, reinforcing its powerful antioxidant capacity.
■ Cardiovascular protection: Clinical results reveal that Hytolive reduces oxidised LDL cholesterol, a primary contributor to atherosclerosis, thereby enhancing endothelial function and circulation.
■ Inflammation control for joint and cognitive health: Hytolive was proved to lower key inflammatory markers, reducing chronic inflammation associated with arthritis, cognitive decline and metabolic disorders.
■ Metabolic and cellular longevity support: The clinical study highlights Hytolive’s role in improving glucose metabolism and activating cellular
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defence mechanisms such as autophagy and mitochondrial function, which are critical for longevity.
Science-backed innovation for healthy ageing The latest research underscores hydroxytyrosol’s remarkable ability to influence ageing at a cellular level: ■ Direct antioxidant activity: Hydroxytyrosol neutralises oxidative damage to DNA, lipids and proteins, preventing age-related molecular deterioration.
■ Endogenous antioxidant enhancement: It boosts the body’s natural antioxidant enzymes, fortifying the internal defence system.
■ Neuroprotection: Emerging data suggest hydroxytyrosol supports cognitive health, reducing neuroinflammation and protecting against neurodegenerative diseases.
■ Skin health and beauty from within: By protecting against sun-induced damage and improving skin elasticity, it contributes to youthful, resilient skin.
Sustainability and market versatility
Hytolive is more than a health-boosting ingredient; it is a commitment to sustainability. By repurposing olive by-products, Alvinesa minimises waste and promotes an eco-friendly supply chain. Its clean-label, solvent-free production process meets the highest standards of purity and environmental responsibility.
Hytolive is a highly adaptable ingredient with broad applications, including: ■ dietary supplements (capsules, tablets, gummies)
■ functional foods and beverages (health drinks, nutritional formulations)
■ cosmetics and nutricosmetics (anti-ageing skincare, sun protection, dermo-cosmetics)
■ redefining healthy ageing, naturally
Hytolive harnesses the essence of Spain’s “liquid gold” to deliver a science-backed, natural solution for longevity, vitality and well-being. Its clinical validation, clean production and multifunctionality make it the ultimate ingredient for supporting healthy ageing worldwide. Hydroxytyrosol is recognised for its compliance with global health and regulatory standards. It holds EFSA-approved claim for protecting blood lipids from oxidative stress, reinforcing its scientific credibility and safety profile.
The future of ageing and innovation As the world embraces proactive health strategies, ingredients like Hytolive become essential in the fight against age-related decline. With a rising consumer focus on longevity and preventive health, Hytolive stands as a scientifically substantiated, eco-conscious choice for brands and manufacturers committed to delivering superior wellness solutions. With Hytolive, the future of ageing is not just about adding years to life – but adding life to years. Its unique combination of clinically proven benefits, sustainable production and broad formulation possibilities cements its position as a leader in the healthy ageing space. By integrating Hytolive into supplements, functional foods and skincare, brands can deliver cutting-edge solutions that empower consumers to age with strength, vitality and confidence. ●
www.alvinesa.com Ingredients Insight /
www.ingredients-insight.com
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