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096 SHOWROOMS


8. FRITZ HANSEN


THE FRITZ HANSEN London showroom, which opened in 2019, has undergone a refurbishment to coincide with the 150th anniversary of the brand, providing a stunning backdrop for the new collection of celebratory pieces. Several of Fritz Hansen’s most famous designs have been reinterpreted with the use of special fabrics, colours and materials and will be drip-fed into the space throughout the coming months, as well as revealed during the London Design Festival in September, in a specially commissioned installation. Te Cowcross Street showroom, the brands first standalone UK space, is set across two floors and makes uses of an industrial backdrop, painted in sage green against white. Plants and lights from the collection are used strategically across the space to highlight different room- sets, from living to workspace. Te basement has a more commercial focus with a wide selection of stacking chairs in different finishes and adaptations.


Te story of the brands evolution is one of exquisite design built on a foundation of craftsmanship and innovation supported in 2022 by newly interpreted pieces which convey the modern relevance of each design. Te anniversary editions see new versions of Arne Jacobsen’s Series 7, the Egg, the Swan and the Lilly chair, as well as a PK61 table in Norwegian marble. Te Ro and Fri chairs, designed originally by Jaime Hayon, are upholstered in limited edition green fabrics from Kvadrat, curated by Hayon as part of an ongoing partnership. Fritz Hansen has been defining and leading Nordic design since 1872 and the London space is a showroom not only for specifiers but a platform for visionary designs. Collaborations with some of the world’s greatest contemporary designers including Nendo, Lissoni, Cecile Manz, Jaime Hayon and others, have produced a body of designs which can be seen here, in all their glory! 78 Cowcross Street, London, EC1M 3DJ


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