5. IDEAL STANDARD
BASED IN the heart of Clerkenwell, Ideal Standard’s London Design and Specification Centre (LDSC) is a unique resource centre created for the architect and design community. First opened three years ago, with the aim of bringing A&D professionals together, the LDSC provides the opportunity for visitors to have a hands-on experience with products in a relaxed, design-led and sales-free environment. Visitors can benefit from LDSC’s team of design experts, who are on hand to provide practical advice and inspiration for those looking to plan and specify their bathroom and washroom projects. Te combined knowledge of the team covers a breadth of sectors, who are able to assist with any type of space – from
luxury hotels, to residential properties. Additionally, an innovative virtual reality display allows users to experience their bathroom designs in 3D, helping to easily visualise a space.
Te LDSC also serves as a meeting space for the wider A&D community, with a bookable meeting room for client visits and an area where spaces can be mocked-up to showcase designs. Troughout the year, the showroom plays host to an extensive programme of seminars, events and CPD presentations, which are open to the A&D community. More recently, the updated space has served as the flagship location for Ideal Standard to showcase its premium Atelier
Collections. Te stunning collection strengthens the brand’s long-standing design philosophy, taking inspiration from Ideal Standard’s iconic heritage while looking to the future of contemporary bathroom design. Te products bring together the skills of the renowned design studio Palomba Serafini Associati (PS+A), and its founder Roberto Palomba, with Ideal Standard’s unparalleled manufacturing expertise. Te bold designs of the collections work in harmony to allow complete customisation on every project and can be paired with Ideal Standard’s wider offering through the company’s Singular philosophy.
76-78 Clerkenwell Rd, London EC1M 5QA
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