COUNTER INTELLIGENCE Some of the best in June WDF becomes first retailer to offer BenRiach whisky cask at Heathrow


duty free operator to personally select a special cask of The BenRiach Single Malt to be offered to travellers passing through London Heathrow Airport. The 12 year-old BenRiach whisky was


chosen specifically to be available for purchase during this year’s Heathrow Whisky Festival, which runs through 26 June. Bottles of this ‘special’ single malt are


World Duty Free has become the first


available in the liquor departments of World Duty Free’s main tax and duty free


Cabeau announces first TR cruise partnership with Tallink


Travel accessories company Cabeau has announced its first travel retail cruise ship partnership with Baltic cruise and ferry company Tallink. The news caps a busy period for the


brand, which showcased its new S3 Pillow at the recent TFWA Singapore show. Cabeau also triumphed in the Best travel


accessory category at the first consumer- voted Travel Retail Awards in association with TRBusiness and m1nd-set held during the Singapore show week. Aire Kraas, Category Manager, Tallink


Duty Free AS said: “By adding Cabeau travel pillows to our selection, we hope to offer the same comfort to our passengers and improve our assortment of travel accessories.” Denz Vanderlist, Director of International


Sales, Cabeau added: “After establishing a global presence in airports around the world, we looked at sectors where we could strategically grow and scale our business.”


Mondelez WTR unveils Zurich Toblerone Gifting Station


Mondelez World Travel Retail (WTR) has unveiled the Toblerone Gifting Station, a multi-dimensional gifting experience, at Dufry’s new generation duty free store in Zurich Airport. Unveiled in February, the Toblerone


space in Dufry’s main Zurich store includes backwalls with incorporated screens,


magnifying product displays and a gifting and ‘Create Your Own Toblerone’ station. According to the company, the new


installation responds to the trend of personalisation. Each Toblerone purchase entitles


shoppers to an exclusive element of gift customisation; printing a complimentary personalised message on a ribbon for their Toblerone gift-bags, in a process taking less than one minute. Mondelez WTR Head of Category


Planning Ivo Knuesel said: “The innovative space in Dufry’s new store in Zurich is the perfect setting to build on Toblerone’s impressive track record of in-store engagement.”


JUNE 2018 TRBUSINESS 71


Burberry’s Lip Velvet Crush range arrives in duty free


Coty and Burberry have launched a new collection of sheer-matte stain lipsticks into Asian travel retail locations, which plan to roll out at UK airports – at Heathrow T5 and Stansted – by the end of this month. The Lip Velvet Crush collection


boasts twelve shades of ‘buildable colour’, promoted by model and face of Burberry Beauty, Iris Law (below) who is also the artistic director for the launch campaign. “Iris cast her eclectic group of


friends, capturing intimate portraits on location in London,” reveals Coty. “The campaign film hails self-expression through colour, asking what beauty means to the individual.” The video is accompanied by an


image photographed by Laura Coulson, and an e-zine created by Law that documents and celebrates the artistic vision of the project. “What I find beautiful is when anyone


accepts themselves for who they are,” says Iris Law (pictured below).


stores and World of Whiskies outlets in all terminals at the airport. This is the first time Brown-Forman,


parent company of The BenRiach, has cooperated with the selection of an individual BenRiach cask by a travel retail operator. As a one-time travel retail exclusive,


there will be a select number of the special BenRiach bottles available at Heathrow on a first-come basis, making them a ‘must’ for whisky collectors.


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