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TECH THAT WORKS TOGETHER


A GLIMPSE OF THE WIDE RANGE IN SENIOR LIVING COMMUNICATIONS TECH


Products and services in communica- tions technology abound in the senior living market. What’s here is only a small sample of solutions from long-time play- ers and newcomers.


AmpliVox Sound Systems, founded 1952 AmpliVox’s wireless sound technology maximizes sound clarity and coverage for residents who need the best possible audio in their meeting rooms. At one community, AmpliVox installed a panel-mounted wireless speaker transmitter inside one of its lecterns, avoiding cabling, expanding sound coverage and allowing residents the use of multiple wireless microphones. “The community’s yoga instructor is now able to


play music from her iPhone playlist wirelessly through both the lectern and house sound system, using the lectern’s Bluetooth connectivity.”


—Don Roth, CEO


Caremerge, founded 2012 With Caremerge Voice, older adults can get community-specific information (about meals, events, maintenance requests, work orders and more) as easily and naturally as possible. A resident at a senior living commu- nity can ask, “Alexa, what’s for dinner?” The voice assistant knows without being prompt- ed to use Caremerge to get that information about the resident's community. “Voice assistants are often easier for seniors to use


than other technologies like smartphones and iPads— you just talk to them, and they reply.” —Nancy Koenig, CEO


iN2L, founded 1999 Assisted living community staff can create profile pages with content specific to indi- vidual residents’ interests. Family members value how iN2L can save personal photos and videos or be used for live-for-video calls and night-time tuck-ins. “It’s never too late to live a full life—one with joy,


purpose, and meaningful connections.” —Jack York, co-founder with Leslie Sweeney


myFamilyChannel, founded 2014 myFamilyChannel is a communications sys- tem that runs on a device that’s comfortable and familiar: the TV. Families send photos, messages, and videos to their loved one's TV screens. Residents view dining menus, calendars, and announcements, using a proprietary remote designed with geriatric specialists. “We don't want a confusing or intimidating in-


terface to prevent our analog natives from enjoying the digital experience. Never blame the user; it's a design problem.”


—Todd Smith, founder and CEO


Petalo, founded 2018 Petalo leverages artificial intelligence and voice-first technology. One senior living resi- dent with macular degeneration used the Petalo platform to give her information via voice and used voice commands to send re- quests to caregivers. Another resident couple used Petalo to help manage daily delivery of medication. “We created Petalo to modernize senior care op-


erations and allow leadership teams to delight their residents, guests, and staff.” —Camille Roussel, co-founder with Jason Gottschalk


SeniorVu, LLC, founded 2015 When families call a senior living commu- nity, they are typically in crisis mode. When their call gets routed to voicemail, 80 per- cent of the time the families don’t actually leave a message—they move on to the next community. SeniorVu sends those calls to its sales support contact center where family advocates answer on behalf of the commu- nity, even after hours and on weekends. The family is pre-qualified and the tour sched- uled so the community handles the tours and move-in. “Families get an immediate response. Communities


get more move-ins.” —Tim Donnelly, CEO and co-founder with Tom Goldman, COO


16 SENIOR LIVING EXECUTIVE JANUARY/FEBRUARY 2020


Touchtown, founded 1999 Touchtown’s suite includes a single-entry content manager, custom community mobile apps, digital signs, kiosks, in-room television, Alexa integration, and dynamic calendars. After implementing Touchtown’s system, one community saved two hours every week of work on its activity calendar. One com- munity uses Touchtown to livestream bingo night, so residents can play along in other common areas. “Touchtown was built to serve the unique commu-


nication needs of senior living providers, residents, loved ones, prospects and staff, and is continually innovated to respond to changes and growth in those needs.” —Ted Teele, CEO


Vocera Communications, founded 2000. A multi-campus community equipped all employees with a Vocera Badge, a wearable communications device. Integration between the Vocera solution and the wander and emergency alert system improved resident safety by sending alerts directly to designated staff members’ Vocera devices. “Because every senior community is unique, aged


care leaders work closely with our service team at Vo- cera to design specific workflows to meet their needs. A notification or alert with context about the resident and the situation might go to security in one community and skilled nursing in another.” —Brent D. Lang, president and CEO


VoiceFriend, founded 2011 VoiceFriend provides automated remind- ers and notifications, and voice technology, through an app and web-based software so- lution. Staff can send reminders to residents about events and mealtimes and do daily check-ins using a landline, cell phone, or Alexa-enabled device. “Automated notifications and voice technology are


game-changers to increase resident and family engage- ment, staff productivity, and resident health and well- ness. If communities are not considering communica- tions and engagement technology, they could be falling behind their competitors.”


—Bruce Baron, CEO


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