EDITOR’S COMMENT
CONTENTS FEBRUARY 2020
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TRAVOLUTION.CO.UK FRON ONT COVER: SHUTTERSTOCK
Good data still needs humans to decipher it
In a world awash with data, it appears increasingly that brands able to work out how best to capture and analyse it will unlock access to a source of truth that could make them unassailable. This sense presumes there is, in
TRAVOLUTION INNOVATION REPORT 2020
05 NEWS Results of TTE’s survey of show visitors
09 SAY GOODBYE TO LEGACY TECH Tips from Holiday Extras’ Simon Wood
12 WHAT’S COMING NEXT? Traveltek predicts trends set to drive change
16 AIR FARES FRAUD NDC shifts liability – Forter’s Stuart Barwood
18 LOYALTY SCHEME FRAUD Beware the air miles crooks, says Forter
20 COMMENT
Foreign exchange is not all about risk, says Antonio Rami of Kantox
24 OVERVIEW OF TRAVEL TECH Analysis of 2019 spending, forecasts for 2020 and a look at the long-term trends
32 SPEND BY TRAVEL SECTOR
)LQG RXW KRZ PXFK RXU YH VHFWRUV RI WKH industry spent on technology in 2019
42 GLOSSARY 'HQLWLRQV PHWKRGRORJ\ DQG GDWD VRXUFHV
fact, a single source of truth that resides somewhere in the masses of unstructured data we as consumers and businesses are generating. For this annual analysis, our
statistical partner Kew Associates feeds government data in one end and out the other come the facts and JXUHV DERXW ,7 LQYHVWPHQW LQ WUDYHO we’ve been tracking for a decade. Sounds simple. But we are subject
to many factors we can’t control, such DV WKH FODVVLFDWLRQV DQG GHQLWLRQV DGRSWHG E\ WKH 216 DQG WUDYHO UPVȇ organisational restructures. Then there’s the regular updates to
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the data as more information is made available to the ONS. This means the older the data is, the more settled and reliable it is, but maybe the less useful it is for forecasting trends. And, as we see in this year’s
DQDO\VLV D VLJQLFDQW VKRFN OLNH WKH collapse of Thomas Cook, can raise previously unasked questions about what looked like established trends. The need to apply questions and
caveats about the veracity of the data inputted, and therefore the conclusions being drawn from it, still requires informed human oversight. No doubt computing power driven
E\ DUWLFLDO LQWHOOLJHQFH ZLOO increasingly eradicate human error from false assumptions, but we should probably all hope it doesn’t eradicate humans.
LEE HAYHURST TRAVOLUTION EDITOR
TRAVOLUTION.CO.UK — FEBRUARY 2020 — 3
FEBRUARY 2020 in partnership with
supported by
INNOVATION REPORT 2 20 0
Travolution’s annual report into tech spend in the UK travel sector offers clear vision on innovation in the new decade
TRAVOLUTION.COM
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