usiness


honour will be presented after the panel debate for the Association of Group Travel Organisers (Agto). Another new feature is Destination


Europe, an area for European attractions, destinations and hotels. But the focus remains on the


domestic market – and the show will emphasise its domestic credentials by partnering with VisitEngland and English Tourism Week, which takes place from March 17-25. tourismshow.co.uk


KEYNOTE SESSIONS Justin East MARCH 21


� Fun = future2 – Justin East, director of innovation at Merlin Entertainments


� Priorities for digital marketeers in tourism today – Ruairidh Roberts, Google UK’s industry head of travel


Ruairidh Roberts Max Sinclair Andy Headington


� Is eco-tourism right for the UK? – Max Sinclair, founder of Eco Companion


MARCH 22


� Bytes, bad weather or Brexit? What will affect UK tourism most in the next five years? – Andy Headington, CEO of digital marketing agency Adido


� Panel discussion with Agto travelgbi.com


� Conquering Social Media – Jody Farrar, marketing vice-president, Chute � Panel discussion with the Association of Leading Visitor Attractions


Leo Sayer joins cast of stars at Warner Leisure Hotels


Bodelwyddan Castle in north Wales has added Seventies singer Leo Sayer to its Star Break line-up. He is famous for hits such as


I Can’t Stop Loving You, When I Need You and You Make Me Feel Like Dancing. Other new Star Break acts


for 2018 include Gareth Gates, Beverley Knight, Matt Cardle, Kerry Ellis and Joe McElderry.


� Warner Leisure Hotels has spent £150,000 upgrading the


pool and swimming facilities at Gunton Hall in Suffolk. With new floor-to-ceiling


windows, guests using the pool can now see Gunton’s natural surroundings. Bourne Leisure-owned Warner


Leisure Hotels specialises in UK short activity breaks for adults,


with accommodation ranging from manor houses to coastal resorts and villages. warnerexpert.co.uk Stand E8


Alan aims for success with night coach innovation


Scotsman Alan Aim (pictured) has set up a new concept in coach travel, offering customers the chance to sleep on coaches as they journey to their destinations. Called Travel by Knight, his business is building a fleet of coaches adapted to accommodate sleeping passengers. His slogan is “Save your day,


Travel by Knight”, highlighting how customers can pay for their transport but don’t have to worry about accommodation costs. Small groups can board in the late evening, fall asleep, travel


through the night, and arrive at their destination the next morning. He says his ultimate goal is to


have a network of sleeper buses, connecting Glasgow to Beijing. His first vehicle was a double-


decker sleeper coach with 14 berths and an upstairs lounge, which is ideal for transporting bands. The second vehicle is a


converted Mercedes-Benz Sprinter with 12 bunks, dubbed “the UK’s first sleeper minicoach”. He is targeting school groups, sports groups, backpackers and stags and hens. travelbyknight.co.uk Stand B60


March 2018 | TravelGBI 17


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