Old favourites Turkey and Egypt come back to the fore as operators step in to fill the gap left by Thomas Cook
JANUARY
Shearings Holidays produced its largest selection of holidays by air and 11 new coach itineraries in its second-edition Europe brochure. The 21 new Go By Air holidays included Bulgaria, Russia, Madeira, Scandinavia and Iceland, never previously featured by the operator. Bourne Leisure, parent of Butlin’s,
Haven and Warner Leisure Hotels, said the year had started strongly thanks to the growing popularity of domestic breaks. January sales were up 3.2% year on year.
FEBRUARY
The Worldwide Travel Report by Kuoni revealed nervousness around Brexit was “one of the biggest conversations” among holidaymakers and predicted a switch from short-haul to long-haul bookings. Domestic tourism looked set to benefit, as the Isle of Man tourist board joined forces with Premier Holidays to promote shoulder- season breaks, while non-eurozone destinations Egypt and Tunisia were reintroduced by Kirker Holidays.
MARCH
The trade reported a drop in demand for European summer holidays due to Brexit uncertainty and admitted the short-haul market was under pressure, with clients booking further ahead and turning to long-haul holidays instead. Jet2holidays said the market was “aggressive” and increased its promotional activity. It said agents needed to be more proactive to get
bookings and provide clients with more reassurances. Classic Collection began the roll-out
of Classic Package Holidays, an online agent-only booking portal, following its acquisition by On the Beach in 2018.
APRIL
Jet2.com and Jet2holidays said forward summer bookings continued to reflect “some consumer uncertainty”. Tui UK increased capacity to Turkey,
with 45,000 extra seats for summer 2020 as part of a wider expansion. Other destinations bolstered included Croatia, Greece, Italy, mainland Spain, the Balearics and Canary Islands. The operator slashed £100 off hundreds of thousands of packages across Europe to promote last-minute sales.
MAY
Classic Collection owners On the Beach warned of a soft market, saying Brexit uncertainty had left the sector trading 10% down in the run-up to the March 29 Brexit date. Tui added Marsa Alam in Egypt
for summer 2020 out of Manchester and introduced Enfidha in Tunisia out of Bristol, and said it was opening more than 20 new hotels across Europe, Africa and Asia. Hoseasons reported a strong
Swimming pool, Butlin's Bognor Regis
Easter and a surge in bookings for May and beyond, attributing it to good weather and the lack of clarity on Brexit. Sister brand Landal GreenParks revealed plans to double its number of UK parks to 10 by the end of 2020.
° A WORD FROM OUR SPONSOR
“As we continue to become the go-to payment partner for the industry, with a growing client base of agents, tour operators and airlines, we’re delighted to be sponsoring the Globes again. Events like this tap into the lifeblood of the industry and not only help raise awareness of our brand, but also improve our understanding of how travel payments are evolving. The short-haul awards will recognise the suppliers that have made the biggest progress, and we’re looking forward to celebrating successes on the night.” Simon Chandramani, sales vice-president of EU card processing, Paysafe
travelweekly.co.uk
November 2019 59
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