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COMMENT ANDY HARMER Clia senior vice-president, membership, and director, UK & Ireland


Working together A


with flexible dining, celebrity chefs, new technology, new shows and entertainment venues. And that is without even talking about the amazing destinations


that we serve too, and the exciting range of experiences being offered ashore. I do not know of any other industry, or


any other type of holiday, that brings together these amazing experiences, coupled with fantastic service and exceptional value for money. But there is another reason why cruising has grown so


quickly and successfully – and that is the collaboration that extends across the whole cruise community. Success for the industry means success for everyone within the industry, including ports, airlines, destinations, cruise lines, travel agents, media, technology suppliers and shipyards. Here in the UK there is a vibrant and engaged Clia cruise community that brings together around 50 cruise lines and 4,000 travel agencies, supported by our colleagues in the media; we are all that much more successful because we share resources, learning and knowledge.


C R U I S E


s we celebrate yet another record year for UK and Ireland ocean passenger numbers – hitting 1.9 million in 2016 – it is important to reflect on the reasons why the sector has


continued to grow at such a rapid rate in recent years. Clearly much is down to the investment by the cruise lines themselves. And with plans to spend almost $50 billion in the next few years on new ships alone, the industry’s commitment to the ultimate holiday experience is unwavering. And when it comes to ship design and shipbuilding, we are leading


the way too, creating exciting new possibilities and new prototypes such as MSC Cruises’ MSC Seaside, Celebrity Cruises’ Celebrity Edge and the new P&O Cruises ship coming in 2020. Of course, it isn’t only about new ships. The investment continues in


all areas, including the incredible dining, entertainment, activity and wellness features on board new and existing ships. The industry really has been completely transformed in these areas,


travelweekly.co.uk/cruise


May 2017 | Travel Weekly Cruise | 19


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