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Story: TripAdvisor evolution could benefit agent experts This looks like an attempt to revitalise a brand which is past its best. Some commentators suggest that Facebook could purchase TripAdvisor, but it is anybody’s guess if moving the TripAdvisor concept closer to Facebook makes that more or less likely. What is clear is that both brands are beginning to fade as people start to find social media too time-consuming. Trying harder to monetise a declining brand is only likely to make it fade more quickly.
PAUL SAWBRIDGE
Indie agent deserves ‘so macho’ credit for Sinitta
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TALK BACK TO US: Email
editorial@travelweekly.co.uk. Please write ‘Talk Back’ in the subject line. Deadline: Midday Monday. All correspondence must be accompanied by a name, job title and company address; these will be withheld on request. Please limit letters to 150 words maximum. We reserve the right to edit for brevity and clarity. Other comments are taken from
Travelweekly.co.uk.
27 September 2018
travelweekly.co.uk 19
Story: Pop star Sinitta to perform at Lancashire agency This is amazing! Well done to a small independent travel agency – clearly they are doing something right.
MARY BEAR TAYLOR
QUOTE OF THE
WEEK
TripAdvisor plan shows it is beginning to fade
I hope Heathrow starts laying concrete soon
Story: Heathrow admits ‘more work to do’ over third runway impact If those polls [of local residents] were a Brexit referendum, the bulldozers would already be at work. I really hope Heathrow gets its act together soon and actually does something. How can we change the history of the entire country in just two years and yet take a decade or more to lay some concrete?
PAUL BONDSFIELD
TWEETS THIS WEEK
Emma Savage @TCEmmaSavage Just booked flights to Sydney for customers off to meet their new granddaughter.
Westoe Travel @westoetravel Congratulations to our good friend Ken Garrity, the new Provost (Mayor) of Altrincham.
Murray Harrold @hurrymurray Looking at the @Iberia website... if #NDC is anything like the confusing display on their site, booking anything will be a nightmare.
“I would say that 98% of the people who come into our store come to book. Some of our regulars make a
day of it. It’s a little gold mine.”
ANDREA MURPHY, senior consultant, Miss Ellies, Urmston › A Day With..., page 40
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LETTER OF THE
WEEK
TALK BACK WHAT YOU’RE SAYING THIS WEEK
EDITORIAL@ TRAVEL WEEKLY.
CO.UK
Any fool can give holidays away
Letter: BA Holidays’ pricing has me stumped As a follow-up to Jenny Jackson’s letter last week, you have to remember that operators like British Airways Holidays that simply work on price are not specialist. Any fool can give holidays away, and we can see that through the increase in long-haul offerings where they work on minimum margins. But people do want service. Take our local butcher: it’s far from cheap, but people who want service and quality are happy to pay. So, was the punter mentioned in your letter really going to book with you, Jenny? I suspect not. As for BA, I think we all know that they have found it very tough since they became the architects of disbanding agent commission on air tickets. I for one would drive my clients to any other airline rather than give BA the business. There is a smell of desperation among many large
travel firms, with failed name changes, data breaches and the like, along with the growth of indie agents, whose selling skills are unmatchable by ‘Give It Away Travel’.
RICHARD SLATER, proprietor, Henbury Travel Travel Weekly invites a response from BA Holidays
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