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NEWS YOU CAN USE


PAGE 24 COX & KINGS AIMS TO CASH IN ON LUMLEY ‘EFFECT’


PAGE 28 HOTELPLAN BRANDS KICK OFF THE SKI SEASON


PAGE 33 VIRGIN ATLANTIC PLANS TRADE INCENTIVE


OPERATOR


Canadian Affair to start trade sales from October


Juliet Dennis juliet.dennis@travelweekly.co.uk


Canadian Affair is to sell through the trade for the first time.


The Canada specialist says


the move will make a wealth of competitive prices for tailor-made holidays available to travel agents for the first time, thanks to its buying power. The company already has a


direct-sell tour operation and is targeting the trade for incremental business from next month. There will be price parity across its direct and trade product range. Managing director Chris Hedley said the decision to broaden distribution was a “natural evolution” for the brand and part of “far-reaching” growth plans. He said: “We want to continue


to grow our business-to-consumer side, but I see the trade as a really important part of our incremental growth. They are not mutually exclusive.” He was confident that the


THEME PARK


New Busch Gardens coaster Tigris will mimic tiger agility


A new tiger-themed steel rollercoaster is to open at Busch Gardens Tampa Bay next spring. The theme park claims Tigris will be Florida’s


tallest launch coaster. It will move both forwards and backwards, with steep drops, a 150-foot skyward


HEDLEY: Broadening distribution is a ‘natural evolution’ for the brand


operator’s expertise, along with “market-leading” prices thanks to its buying power, “competitive” commissions and additional performance-related incentives, would make it attractive to agents. “Our rates can be substantially


different [to rivals’] thanks to our economies of scale and buying power,” he added. An online agency portal, launching in November, will allow agents to dynamically package holidays with real-time availability and price, which Hedley believes


could be an industry first in the market. This will be instead of a printed brochure. Talks are under way with agents


to form commercial agreements. A team of four, comprising a sales manager and three sales executives, are being appointed to visit agents on the road, and extra staff have been taken on in the call centre to field calls from the trade. The operator is planning to host three fam trips for 10 agents


each in 2019. canadianaffair.com


surge and an inverted roll, all at more than 60mph. The 1,800 feet of steel track has been designed to mimic the agility of a tiger. A second new ride will be coming to the Gwazi area of the park in 2020. The Tigris attraction is being constructed in the


Stanleyville section of the theme park, adjacent to Jungala, which houses endangered Bengal tigers. The Tigris queue will include educational content about the plight of tigers in the wild and what


conservationists are doing to help save them. buschgardens.com/tampa


20 September 2018 travelweekly.co.uk 23


Did you know…? We’re in the middle of a huge Suite giveaway – and we still have 6 up for grabs! Book during Sandals’ Autumn Sale and check out sellingsandals. co.uk for more details...


NEWS IN BRIEF


Alabama Tourism sets up training portal for agents


Alabama Tourism has launched an online training portal for travel agents to become experts on the state. Eight modules focus on specific subjects, and agents who complete the training could win a place on a fam trip in 2019. onlinetraveltraining.com/uk


China Links Travel renames as Links Travel & Tours


Asia specialist China Links Travel has rebranded as Links Travel & Tours. The London-based operator stressed it will continue to work only with independent agents. chinalinkstravel.co.uk


Do Something Different offers incentive on parties


Add-ons specialist Do Something Different is offering agents commission on Halloween and Christmas parties at theme parks in Orlando, such as Mickey’s Not-So-Scary Halloween Party at Disney’s Magic Kingdom. dosomethingdifferent.com


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