SUPPLIER ARTICLE
FUNKIN COCKTAILS: BRINGING COCKTAIL INNOVATION TO THE DRINKS INDUSTRY FOR 20 YEARS
Funkin has established itself as the go-to brand for the best bars and bartenders
E
stablished in 1999, Funkin quickly estab- lished itself as the go-to brand for the best bars and bartenders across the country. During its 20 years of success, Funkin’s award- winning range has been at the heart of famous bar calls including the pornstar martini, cur- rently ranked the UK’s number one*
cocktail.
This indulgent modern classic cocktail has featured on drinks menus for more than 17 years and its creator, acclaimed mixologist Douglas Ankrah, chose to use FunkinPRO passion fruit purée in his original serve. “Our business has evolved from being a cocktail ingredient company to offering the drinks industry a total cocktail solution,” explains Ben Anderson, marketing director at Funkin Cocktails. “We now offer insights, training, drinks development, menu develop- ment, point of sale material and, most impor- tantly, we are working on the ground with the industry to offer tailor-made solutions to help bartenders with different skills sets to grow, develop and create outstanding cocktails.” Funkin Cocktails, the UK’s number one fruit purée and cocktail mixer company, is the only brand to offer such an extensive range of products and solutions for the on-trade with its portfolio now including purées, small batch syrups, pre-batch cocktail mixers, draught cocktails and dried garnishes, which were launched last year.
12 | Drinks Guide 2019
“Our business has evolved from being a cocktail ingredient company to offering the drinks industry a total cocktail solution”
FUNKIN COCKTAILS TAPS INTO THE PINK GIN CRAZE Funkin Cocktails recently unveiled its updated Cocktails on Tap solution, featuring stand-out branding, improved technology and the UK’s first ever pink gin fizz on tap serve. With more than 40,000*
outlets across the
country now offering cocktails, Funkin Cock- tails has drawn on its expertise to ensure that its draught solution offers the most sought- after, consistent, best-tasting and perfectly balanced serves in the market, to enable all operators to capitalise on the cocktail boom. “Since the launch of our premium Cocktails
on Tap in 2018, we have served roughly three- quarters of a million cocktails, demonstrating the popularity of our offering and the excel- lent quality of the serves,” explains Anderson. Featuring the UK’s top two best-selling
cocktails*
, the pornstar martini and mojito, the updated font also includes piña colada and the latest addition, pink gin fizz.
Ideal for nightclubs, arenas, outdoor events
and high-volume pubs and bars, Funkin’s pre- mium batched draught cocktails on tap are dis- pensed from 20-litre one way KeyKegs, using a KeyKeg coupler, just like many craft beers. The cocktail ABVs are 10% and there are 133 (150ml) serves per KeyKeg. The shelf life is 12 months unopened and 28 days once opened.
www.thecaterer.com
SOURCE: *CGA MIXED DRINKS REPORT Q3 2018
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