NEWS Crystal Serenity
Sani/Ikos Group has unveiled a raft of property updates for the 2026 season. At Sani Resort, }ÕiÃÌÃ Üill wn` Ìhi niÜlÞ refurbished Sani Asterias, which has refreshed its
Crystal teams up with Aspire for trade engagement programme
Luxury cruise line Crystal has rolled out a new trade engagement programme in partnership with Aspire. Crystal Trade Society brings together the line’s top-performing trade partners,
as well as agencies identified as key to future growth. Members include Alex Loizou, Mundy Cruising; Anna Perrott, Panache Cruises; Connell Blackburn-Green, SixStarCruises; Jack Bennett,
Iglu.com; Louise Hunter, Barrhead Travel; Helen Walker, Travel Counsellors and Robbie White, Touchdown. The programme will meet in person three to four times a year to discuss sales
strategy, marketing collaboration, operational improvements and the evolving needs of the luxury travel advisor. Aspire will serve as official media partner, providing editorial coverage of the initiative across its print, digital and social media channels. Luke Smith, vice-president of trade sales for the UK and EMEA, said: “Crystal Trade Society is about listening first and engaging directly with our UK partners, understanding what truly matters to them, and making tangible changes based on those conversations.”
crystalcruises.com
Water Restaurant & Bar, as well as its main building, shared spaces and suite collection. Ikos Resorts will introduce an expanded selection of Deluxe villas and suites at Ikos Odisia and Ikos Porto Petro, which Üill >lÃo LiniwÌ vÀom niÜ culinary venues. Out-of- resort dining has been enhanced across the Ikos Resorts portfolio, while the brand’s Local Drive Adventure programme has been updated following a new partnership with Mini. The group will launch its wÀÃÌ «Ào«iÀÌÞ in ÀiÌi] koÃ
Kissamos, next month.
saniikos.com
Elegant Resorts adds Malta to range
Elegant Resorts has added Malta to its portfolio as it highlights the destination’s history, coastline and accessibility for UK travellers. Featured hotels include Iniala Harbour
House & Residences, The Phoenicia Malta and sister properties Rosselli
AX Privilege and Verdala Wellness Hotel. Experiences offered range from private
tours of St John’s Co-Cathedral and VIP musical performances at the Oratory to boat trips around the archipelago and swimming in the Blue Lagoon.
elegantresorts.co.uk
Valletta
aspiretravelclub.co.uk
MARCH 2026 ASPIRE
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, /\ Shutterstock/Fokke Baarssen
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