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Round-up | NEWS


Mereway confi rms green credentials with two initiatives


BRITISH KBB furniture brand Mereway has cemented its commitment to the environment with the launch of two sustainable initiatives for 2021.


Not only is Mereway working with


The Used Kitchen Company (TUKC) to encourage consumers to sell their old kitchens rather than sending them to landfi ll, but the brand has also partnered with Trees4life, a charity that plants new forests to reduce the impact of climate change.


Mereway is pledging its support to the charity by investing in its own ‘Corporate Grove’ in Scotland by planting a tree for each of its Premium Partners.


It will also help fund


educational initiatives and the relocation of red squirrels. Mereway is encouraging its retail


partners to take part in both schemes which will not only be a valuable income stream for their consumer clients, create awareness and funds but will make a signifi cant contribution to landfi ll reduction and the future of the planet.


Commenting about Mereway’s environmental commitment, managing director Mark Mills said: “Our partnership with Trees4life means we will create our own ‘Corporate Grove’” in Scotland. We will also help fund educational initiatives and the relocation of red squirrels. In addition, our kitchens are built to last and we know that they can give many years of service and pleasure beyond that of their fi rst “owner”. Both schemes are in place to help the environment at both ends of the production cycle.”


Ex-Frontline director Michael Sammon joins Q4 Group board


MICHAEL SAMMON has joined the board of Q4 Group and also takes on role of director of the company’s Bergen Furniture brand. Q4 is a privately-owned bathroom distribution company. Sammon (pictured) joins owner Richard Parker and commercial director Paul Jacobs on the board and will help drive the business forward. He has also been appointed as director of Q4’s Bergen Furniture brand, where he will look after marketing, sales, product design and sourcing. Before joining Q4, Sammon spent over 14 years as sales and marketing director at Frontline Bathrooms and Smiths Briten – both part of the Grafton Group. Sammon said: “I am delighted to have joined such a young and dynamic team in a privately-owned business. We have a massive opportunity to take the Q4 and Bergen Furniture brands to new levels and I’m confi dent we will do this in the years to come.”


March 2021 · 11


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