WHAT’S NEW?
Wedi will also continue in his shareholder role.
A PERFECT PARTNERSHIP
Ardex is taking up a majority shareholding in wedi GmbH, a leading manufacturer of system solutions for high-quality wet room solutions. This will be the largest acquisition in the company’s history.
wedi will continue to operate independently and Stephan Wedi and Fabian Rechlin will remain in place as the manging directors. Stephan
SPECTRE FROM PARKSIDE WINS WALL
TILE OF THE YEAR Judged by a panel of experts, the TTA Awards are top accolades for the tile industry, recognising excellence in product, innovation and installation. Parkside’s Spectre tile secured the top spot in the hotly contested Wall Tile of the Year category.
Tina Hughan, Head of Marketing, Parkside said: “We’re delighted to have won Wall Tile of the Year at the TTA Awards with our Spectre tile. The ceremony is always something to look forward to and it was great to see so many fabulous entries from right across the industry.”
Spectre is a study that investigates the reactions of light on different glazes. Made up of three finishes; the playful and pearlescent hologram, matt and gloss, Spectre lets designers explore the interaction of light on different surfaces. By combining the different glazes in either a random combination or structured pattern, the collection
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Mark Eslamlooy, CEO of the Ardex Group, said: “The Ardex Group is taking a major step forward with the acquisition of the market leader for watertight shower and construction systems. There could be no better way to enhance our systems competence – Ardex and
wedi are two strong brands which complement one another in an ideal manner. As family-run companies, we also share a common understanding of the importance of customer proximity, innovation and quality. All in all, it is the perfect basis for a successful cooperation.”
Stephan Wedi commented: “Ardex is a perfect growth accelerator
can be used to dramatic effect, with light dancing across the finishes for a unique look at every viewing angle.
Most notable, the hologram finish uses a precious metals glaze to recreate an incredibly captivating and ever-changing spectrum effect. Each tile is unique, simply adding to the impact, with different gradients and shade combinations. Changing colour and reflectivity depending on where its viewed and the light conditions at that time, the hologram finish brings a different kind of pop to wall tiles.
Suitable for both commercial and residential interiors, the exclusive
for us – one only has to think of the many global markets and the joint innovation potential. It was of tremendous importance to us that we find a partner with whom we can safeguard our independence and contribute our strengths to ensure joint growth. To this, we will also implement the already planned capacity expansions together with Ardex. The matter is one very close to my heart, and from the very outset my gut feeling about Ardex was extremely positive.”
Fabian Rechlin added: “wedi and Ardex complement one another excellently, not just in Germany, but also in other core markets such as the USA, Australia and New Zealand, France, England, Austria, Switzerland or Benelux. The innovative strength of the Ardex Group is enormous, and as a result, we expect to make considerable advances. Our partners in the trade have long been encouraging us to take a major step forward. We are doing so now.”
https://ardex.co.uk www.wedi.de/uk
Spectre collection is available from Parkside in four colourways, giving designers and specifiers the chance to explore unique finishes with the reassurance of the supplier’s high service levels.
www.parkside.co.uk www.tomorrowstileandstone.co.uk
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