STEP INSIDE LIVING SPACES A Wool House
Axminster Carpets discusses why wool carpet is an ideal solution for busy living areas of the home, subject to high traffic.
A wool carpet is the ideal foundation for areas with heavy footfall: most notably the hallway, landing and stairs. Unlike other design materials, wool maintains its performance properties throughout its entire lifecycle – from fleece, to floor! The majority of the wool used by Axminster Carpets comes from British sheep, combined into specialist blends tailored to each particular type of carpet.
Composed by proteins, the elastic structure of the wool fibre means it has an exceptional ability to ‘bounce back’ from compression and, on that account, accommodates high levels of traffic. This ensures a wool carpet is fit for family homes, as it withstands accelerated domestic wear-and-tear (muddy football boots and red wine alike!)
*Wool trivia! As a sidenote, did you know wool fibres can be bent 20,000 times without breaking?
Renowned for its non ‘needy’ nature, wool is also extremely easy to care for as it is naturally resistant to spills and dirt. The membrane of the wool is slow to absorb, and liquid instead beads on its surface. It therefore responds excellently to cleaning (both wet and dry), so long as the correct technique and chemistry is applied.
It is important to note; the practical demands of high-traffic areas do not mean that flooring has to be boring! Colour and pattern are of prime importance when refurbishing the hallway, landing and stairs. Whether flooring takes centre stage with bold, exuberant prints or a more relaxed interior using a heathered ground shade is chosen.
Gary Bridge, Design and Operations Director at Axminster Carpets, recommends avoiding dark, solid colour palettes in these high-traffic areas. He suggested: “It is best to opt for a hue that falls somewhere in-between the light/dark extremities. ‘Pebble’, from the Hazy Days collection, strikes this balance perfectly – a sophisticated geometric complete with soft, modulating tones. Crafted using the 100% Pure New Wool blend, this carpet has great acoustic performance, preventing noise from travelling and imbuing your space with an instant, warm welcome!”
It goes without saying, but a wool carpet just looks gorgeous and luxurious, whilst holding colour beautifully. The Devonia Plains collection from Axminster Carpets is a model example of this - an extensive range of rich, solid colours in a high-wool blend.
It has never been so salient to invest in quality products which offer longevity via retention of their original appearance, thereby reducing waste and landfill. An Axminster Carpet is a natural flooring option, made from British wool with a backing of natural jute and cotton: 100% renewable, 100%
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sustainable and 100% biodegradable. Every stage of the Axminster Carpets manufacturing process is closely managed to reduce environmental impact to an absolute minimum. These are hugely important factors to consider when redecorating your home.
With an unrivalled number of unique selling points, a wool carpet is a versatile, durable, high-performing addition to your customer’s home – an investment piece which promises to stand the test of time.
www.axminster-carpets.co.uk www.tomorrowsretailfloors.com
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