Most of these are yes or no answers – and if you find you’ve answered no to many of them, your business is taking some serious risks.
We’ve identified five best practices you should start using now if you want to tip the odds in your favour.
1. Get up close and personal
Hotel and restaurant guests are becoming more demanding, particularly digital-savvy millennials, who are used to being offered personalised services.
A hotel Property Management System (PMS) or a restaurant Electronic Point of Sale (EPoS) system captures crucial information that allows you to create that personal service. If you’re a hotel, it helps your guests to book effortlessly online, automatically pushing out availability and rates to the Online Travel Agency (OTA).
You can also create effective loyalty programmes and email marketing, targeting offers where they will be likely to impress.
2. Get handheld
With labour at a premium in 2018, a PMS or EPoS helps you make sure you have the right number of staff available at the right times. Hotel housekeeping staff can use a tablet linked to the system to let reception know rooms are ready, or notify maintenance of jobs that need doing.
In a restaurant and bar, serving staff use handheld devices ranging from dedicated units to tablets or smartphones to take orders (sent direct to the kitchen) and payments at tableside.
3. Go green
You’re probably wasting more food than you want to. Your EPoS system will help you identify best-sellers in the restaurant so waste is kept to a minimum; and it also helps you track your best procurement suppliers.
4. Get digital for events
Many hospitality organisations bring in valuable additional revenue from conferences and events. Your property management system provides powerful sales tools that help you capture potential sales opportunities, and also help customers book their event online 24/7 – particularly useful for corporate clients booking last minute meeting space.
5. Get into the cloud
The best hotel management and EPoS systems offer cloud-based facilities. It means you can access your system on a mobile device wherever you are.
With constant access to real-time data and comprehensive reports including forecasts, you can get the full picture about your organisation.
It means your decisions about the way forward are based on solid data – no guesswork required.
www.nfs-hospitality.com
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YEARBOOK 2017/18 ONLINE NOW
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