This page contains a Flash digital edition of a book.

Chilli Con Clean-up!

As we kick off the New Year, Matt Baines, from Premiere Products, took a moment to reflect on his time at the company, and particularly how their Smart Clean range saved him from a rather messy situation at home.

Seeing 2014 draw to a close marked a significant milestone for Premiere Products in that it saw us complete our 90th year as a registered company. It’s fair to say that reaching such a noteworthy anniversary has led to an inevitable degree of reflection.

Predictably, this has been a mixture of the personal and professional; encompassing such diverse memories as my first day working here, the births, deaths and marriages I have witnessed over the years, the ever changing face of modern professional cleaning and the manner in which our product offering has had to evolve in order for us to maintain a competitive edge.

As regards our product range, it’s fair to say that on the odd occasion development has been forced upon us in order that we keep pace. More often than not however we consider ourselves drivers of innovation, leading from the front.

Don’t get me wrong there are those “cornerstone” products, loved by customers, which long pre-date my time with the business (and will hopefully still be going strong when I am but a dim and distant memory!). I recently attended a QCF assessor event in Preston and upon introducing myself to the gentleman sitting next to me, was met with an “Aaah yes,


Premiere Products – MP10, TD30, Screen, Freshaloo. I used to buy all of that when I owned my own business in the 80’s. Great quality stuff!”

Whilst this is an oft repeated circumstance for many members of the Premiere team, we have also long held firmly to the principle that resting on our laurels can only cause stagnation. This being the case, strategic product advances must be central to our business aims and objectives year on year.

I personally couldn’t be happier with this given that one such innovation saved my life and my marriage. Ok, maybe that’s a bit dramatic but it is true to say that it saved my living room carpet!

To cut a long story short, I was home alone one evening and decided to bend the household rules slightly by eating my evening meal on my lap in front of the TV – seriously frowned upon by the boss and for good reason. So I settled myself down, reveling in the clandestine naughtiness of the whole affair and reached for the TV remote, only for the entire meal (chilli con carne no less) to slide off my lap and all over our light beige carpet.

However, even in the face of such adversity, I did not panic, knowing full well that I could fall back on the

proven effectiveness of the products I have spent the better part of my working life training and advising on. The product for the job in this particular set of circumstances was undoubtedly Freshen Up, a stain and odour digester which harnesses the cleaning power of bacteria to break down and consume proteins.

The bacteria in question are bacillus bacteria, which are very closely related to the “friendly bacteria” used in probiotic yoghurts. They are non- pathogenic and are non-classified as far as any modern chemical safety regulations are concerned. The bacteria basically remain in stasis in their neutral detergent base until they come into contact with their food source, at which point they secrete enzymes which assist them in breaking down and ultimately digesting the source of the stain and/or odour.

So back to my chilli con carne stain! All I needed to do was spray the affected area of carpet with Freshen Up every day on my way out of the house and the bacteria did the rest. Day by day the stain faded until after a few days it was gone without trace.

Photo credit: avlxyz / Foter / CC BY-NC-SA

Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80