Ctouch 11B-150


Business opportunities Advertorial Hi, we are CTOUCH! It’s not easy being green, but easy is boring!


CTOUCH is an innovative and market leading interactive displays manufacturer, fo- cusing on large format touch displays and interactive touch solutions. Thanks to our continuous innovation, we bring the power of touch and interactivity in any working environment which enhances effective group collaboration. Our vision is to foster happiness through extraordinary interactive experiences in collaboration and knowl- edge sharing. In every office, classroom, wherever there is a moment to work and learn with others, CTOUCH is always there. Supporting people to their full potential.


We care about the environment and want our interactive touchscreens to be sustainable. We use the latest LED technology. Our screens come along with an Energy Star certificate and energy label A+. They can detect when nobody is in the room and mute accordingly, saving power up to 80%. All screens are manufactured according to ISO 9001 and 14001 standards.


Get a fresh perspective on interactivity and experience how CTOUCH smart innovations are transforming businesses – today and in the future. For more information, please visit us at ISE 2020 www.ctouch.co.uk As a designer and manufacturer of touchscreen solutions for education and corporate businesses, we often receive questions about sustainability in relation to our products. Most of those questions are related to the recycling of product packagings and the usage of raw materials.


Although these topics are important in the industry’s mission to limit excessive usage of (scarce) resources, we believe sustainability is much more than recycling. The environ- mental footprint and circularity of the consumer electronics that make our lives so much better should become a key topic on the agenda of AV industry pioneers.


Backed by research


During the spring and summer of 2019, CTOUCH and the Eindhoven University of Tech- nology (TU/e) have conducted research on the CO2 impact of the manufacturing and usage of interactive flat panel displays (IFPD). The outcome of this research has led to two new, innovative initiatives that will benefit both the environment, as well as the companies that are planning to invest in modern workplaces in the years to come. A true win-win concept, of which CTOUCH is very proud. The first initiative is CTOUCH’ Circularity Passport. With the Eindhoven University of Technology (TU/e), CTOUCH conducted research on the CO2 impact of manufacturing and using touchscreens. A material passport (‘The circularity passport’) enables us to create awareness about the CO2 impact of touchscreens. It also triggers dialogs with our partners about reusage of these electronics, creating environmental and commercial benefits. The second initiative is the re-usage mission brought into practice: CTOUCH ‘BRIX’. This is a modular business model, using the touchscreen as a basic platform, which is upgradeable via modules. In a nutshell, this means companies will be able to upgrade or migrate to different collabora- tion solutions within their meeting room or huddle space. This can be done without having to completely replace their CTOUCH touchscreen. And that saves time, money and above all, production of completely new interactive displays that have a high CO2 impact. Together with the Eindhoven University of Technology (TU/e), CTOUCH has researched the CO2 impact of manufacturing and using interactive flat panel displays. As a part of this research, instead of ‘writing off’ consumer electronics, CTOUCH started to ‘write down’ the amount of raw materials that are used in interactive flat panel displays in a so-called material pass- port: the CTOUCH Circularity Passport.


Doing this creates several benefits. First off, it increases the level of CTOUCH’ owner- ship of the used resources, accelerating the conversations with suppliers on using energy efficient materials and technology. Additionally, sustainability has become a key topic in commercial conversations with our resellers and end-users.


The BRIX advantages


1. Pay for what you need › Whiteboarding and easy screen sharing might already match the collaboration needs of companies. But what if these needs change? It is very easy to transform a meeting room into a futuristic huddle. For instance, simply integrate the Microsoft Teams or Skype for Business BRIX module. Companies can do this whenever they are ready for it. 2. Exchangeable whenever you want and easy to upgrade › Migrating from one CTOUCH solu- tion to another is a piece of cake. Companies can quickly gear up their workspaces with the modules that meet their needs.


3. Sustainable › Why would we produce an entirely new touchscreen if we can satisfy the needs of companies with a simple upgrade? We are able to extend the lifespan of our touch- screens by upgrading the BRIX over time. As a result, we save companies a lot of money and together we reduce loads of CO2 emission. Yes, we’re talking about a win-win situation here. Check out our website www.ctouch.eu/brix for more information on BRIX.


Business opportunities


The materials analysis showed that:


• The production process of touchscreens accounts for 60-70% of the CO2 impact in a product lifecycle of 7 years. • About 30-40% of the CO2 impact is generated by the actual usage of the touch- screens.


• Packaging and transportation have a minor CO2 impact compared to production and usage.


• Zooming in on the production process, the manufacturing of the LCD display makes for 55-60% of the CO2 impact.


• Electronics and raw materials such as aluminium and steel take up another 10- 15%.


What do these num- bers mean for CTOUCH and users of its touch- screens?


The production process of LCD displays is very complicated. Still, in the new product design process, CTOUCH has discussed


guidelines


for its suppliers in using less steel, without im- pacting product quality. This will make future products slimmer and lighter in weight, de- creasing CO2 emission. Another mission that we have taken upon us is to increase the lifecycle of


touchscreens which – according to the research – is the key to successfully contribut- ing to sustainability. This requires a circular business model, in which touchscreens can be re-used in the future by modular upgrades. This eliminates the need for con- tinuously producing completely new touchscreens. This concept resulted in CTOUCH BRIX. We keep in mind that we’re all different. We work in different ways; we have different needs. And the way we work today can be completely different from the way we’ll work tomorrow. Wouldn’t it be great if the tools that you are working with today, can still be used in your future workplace? Sounds complicated? Not at all. Get familiar with our rock-solid solution ‘BRIX’. A flexible upgradable family of collaboration solutions for all end user needs and requirements. A display is just a display. Until you put smart, fast hardware and software inside. When companies decide that they want to do more with their touchscreen, they might need to buy a brand new one. Well not with CTOUCH! Our Leddura touchscreens are based on a modular platform. We call it ‘BRIX’. How does it work? Well, simple. We’ve made part of the hardware inside our touchscreens modular. This means that users are able to replace a module, or even add a module to their CTOUCH touchscreens. They can start with basic whiteboarding and easy screen sharing. After that, they simply upgrade the CTOUCH screen with a BRIX module to add functionalities such as videoconferencing or room booking. Whatever their needs and requirements are, we’ll support them with the perfect fit!


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24