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By Heather Park


A beginner’s guide to a…


Get active, bring the community together and fundraise in spectacular style!


COLOUR RUN C


olour runs are a fun run with a difference – bucketfuls of brightly coloured powder! They have been growing in popularity


as a public event, but not everyone can attend city-held runs, and there are often age restrictions. This is where you can fi ll a gap in your community, hosting an event that will promote healthy activity while being enjoyed by the whole family. Runners, marshals and spectators can all throw powder, which is made from cornfl our and non-toxic dye, and washes away easily without staining clothes or the ground.


Sarah Everson, Secretary, Friends of Halsford Park Primary, East Grinstead, West Sussex (415 pupils) ‘Our PTA held a junior colour run in October 2017. As other local runs didn’t cater for under-16s, we decided to open the event up to the local community. We held a 1k ‘family run’ for children


and accompanying adults, followed by a 2k ‘junior run’ for under-16s only. Tickets were £5 and included a bag of colour, a bottle of water and a medal. We opened bookings in July to give


people time to arrange sponsorship. We encouraged those from our school to raise money for the PTA, but other participants could obtain sponsorship for other causes. We publicised the event in our PTA newsletter, on Facebook, with posters around the school and banners around our town. We set up the course on the school


fi eld the day before the event, and on the day we set up a BBQ, a bar, a tuck shop and a hot drinks stall. We also had extra bags of colour to sell to runners and spectators. When runners signed in they received their bag of colour and a Tyvek wristband. A local fi tness club


38 AUTUMN 2018 pta.co.uk


led a group warm up, and we invited our local community radio station along, which really enhanced the mood. Almost 300 runners took part. Costs


were high, so we didn’t expect to make a huge profi t, however we raised £838 from the event, and £1,975 in sponsorship for our PTA! It was deemed a great success, and we’re running it again this year.’


Victoria Kirk, PTA Chair, Poringland Primary School, Poringland, Norwich (373 pupils) ‘We held our fi rst colour run last September, using a 1k circuit around our school and fi eld. We began publicising the event in April on Facebook, as well as advertising in local sports clubs to make it a community event. Outlay for a colour run is costly, so we


encouraged participants to sign up and pay in advance. We used six 20kg tubs of colour for 120 runners and a similar number of spectators. Early-bird tickets for adults were £15 (which included a T-shirt), increasing to £21.80 a month before. Children’s entry was £5. We offered paper masks and latex


gloves to anyone worried about asthma or allergies, and we advised participants to wear sunglasses to protect their eyes. A local Zumba instructor led a


half-hour warm up, and we encouraged runners to aim for fi ve laps, while younger children could do just one. Children who fi nished before the adults joined in with throwing colour. We ran a barbecue, a bar, and a cake


stall, and also boosted profi ts by selling whistles, sunglasses, tutus, wigs and T-shirts, plus face-painting and glitter tattoos. At the end we let everyone loose for group photos with the remaining powder – it was great fun, and we raised over £700 for the PTA!’


Step-by-step


Six months before Agree a date with the school and ensure a key-holder is


available on the day. Book radio station to attend. Book St John Ambulance (or equivalent). Start booking external stalls and portaloos, if using. Decide on the route, distance and timings.


Three months before Put together an information pack with details of the run


and T&Cs. Prepare an entry form. Finalise the entry fee and registration process, and start advertising the event and selling tickets through an online platform or in person, possibly offering an early-bird discount.


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