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COME ON STRONG


After posting global sales growth figures of 19% for 2014, the pressure is on for the Matrix Fitness brand to surpass what has gone before, and, in their own words, ‘Challenge the expected, deliver the unexpected’.


Understandably, the brand’s relentless drive to innovate plays a key role in its success, and the latest product to enter the market looks set to continue this trend. Following a global launch at IHRSA, the Matrix Connexus Group Functional Training System was unveiled to the European market at FIBO 2015, to great acclaim.


GET MORE FROM FUNCTIONAL TRAINING WITH CONNEXUS


Space is inevitably at a premium for most fitness facilities, and yet typical design and placement of traditional functional rigs encourages perimeter- based activities, with minimal use of internal space. The highly-versatile Connexus functional training system has been designed to give club owners and trainers maximum flexibility, repeatability, and expandability in their workout environment… without impinging on other gym-based activities or equipment.


Regardless of whether you choose a wall-mounted or freestanding unit, each point of the rig can be utilised, with a variety of attachment points available to accommodate a wide range of accessories and training modalities; ultimately eliminating waste, and offering a much more space- efficient functional solution.


As Global Product Manager – Personal and Group Training – Becky Jalbert explains, the premise is simple:


Every club is different, so we developed a functional training station that can easily be adapted and expanded based on the individual needs of owners, trainers, and end users. Connexus is a powerful training system that will help attract members, bolster revenue, and maximise space.


WHAT MAKES CONNEXUS DIFFERENT?


While many functional systems restrict training potential due to static connection points, or they lack the ability to repeat multiple exercises, Connexus triumphs on both points, in addition to its more efficient use of space.


/ SPACE-SAVING – each aspect of the rig can be used to avoid wasted space on the gym floor.


/ ADJUSTABILITY – vertical and horizontal handles allow for quick class setup and fast transitions between exercises for efficient training.


/ REPEATABILITY – the option to repeat exercises or stations enables the trainer to more effectively manage their classes and provide a greater variety of speciality classes.


Although the pull up and horizontal bars are standard along with the vertical and horizontal adjustments, customers have the option to order additional features, and the freedom to customise their unit, or make each station exactly the same.


Connexus is ideal for small-group training and functional-training classes, where repeatability is important because it allows multiple users to perform the same exercise in unison. In addition, an expansion kit makes it easy and affordable to add capacity, or create multiple circuit-training stations in a single space.


The system’s versatility also makes it ideal for bodyweight, resistance, and flexibility training for a wide range of individuals and ability levels, and it is supported by free, turnkey programming, and a vast exercise library for trainers to use too.


WILL BE AVAILABLE IN THE UK – AUTUMN 2015.


OPTIONS ➊ MED BALL TARGET


Divided into three training zones (low, mid, and high), the optional med ball target can be used with slam balls and a wide variety of med balls to enhance power training programs and offer program variety.


➋ MAGNETIC CHALKBOARD


The optional magnetic chalkboard features a storage slot for chalk, a smart phone, or tablet, and allows trainers to post workout information in a highly visible area.


➌ LANDMINE ATTACHMENT


For additional flexibility, the optional landmine attachment allows trainers to incorporate more explosive power training into their programming.


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