MUSEUMS
The permanent exhibition is spread over three levels with more than 1,000 objects and 150 screens
achieve on a solid platform. Material from our rolling, temporary exhibitions will also be fed to these platforms, including much more new content suitable for school parties.
What exhibitions are coming up? In May, we’ll have a programme looking at the relationship between time and sport. For example, Olympic records are a modern phenomenon – the concept didn’t exist in Ancient Greece. So we’re
exploring how society is changing sport and how sport is reacting to society. In September we’re planning to use
our new digital platforms to have more conversations and interesting partner- ships with artists and creators.
How many visitors do you predict? The original museum attracted 180,000 to 200,000 visitors a year – the top end of those numbers during the Olympic years, especially the summer Games.
But Lausanne is Lausanne, it’s not
New York or London or Paris. It’s not very geared towards leisure or tourism – it’s much more of a business centre. Our new museum isn’t really about
generating more visitors. It’s more about creating a modern way of recording the Games, something inspiring and symbolic that can now easily be shared around the world on digital platforms. But maybe in time, more people will be inspired to visit the museum also. l
OLYMPIC MUSEUM TOUR
The Olympic Museum houses the largest Olympic archive in the world. Its hometown of Lausanne in Switzerland is headquar- ters to the International Olympics Committee (IOC). The revamped museum
now offers 50 per cent more exhibition space, employing a greater use of digital displays. The permanent exhibition is spread over three levels with more than 1,000 objects and 150 screens. Each level revisits an
essential aspect of the modern Olympic movement, finding out about Olympians along the way by means of an interactive dialogue.
42 The museum is a modern way of recording the Games to be shared digitally
Two rooms equipped with the latest teaching resources allow groups of young people to participate in educational workshops. There’s also a new café on the top floor and a retail area on the ground floor. The campus is also home to the Olympic Studies
Centre, where researchers, students and journalists can access the library of extensive Olympic informa- tion and memorabilia from the official archives, books, images and artefacts. The museum sits within
a large park on the banks of Lake Geneva, with newly
Read Attractions Management online
attractionsmanagement.com/digital
designed themed outdoor spaces that include crea- tive sculptures, a garden of Olympic records, a themed Olympic pathway, and even a real athletics track that allows visitors to imagine they’re com- peting against the last Olympic 100m champion.
AM 2 2014 ©Cybertrek 2014
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88