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MUSEUM


The Bay Observatory allows visitors to explore the science of human impact on the bay and the landscape


New content areas include: human behaviour and the science of sharing; the beauty and complexity of life


through interactive investigations of living organisms; and the opportunity for visitors to create their own exhibits


All aspects of the museum’s design


and construction contribute to the net- zero energy goal. True to the spirit of the Exploratorium, and the nature of net-zero, achieving such an ambitious degree of energy-effi ciency will require monitoring and tinkering over the next couple of years. The entire undertaking will be a real-time educational exhibit, with live energy use and photovoltaic production on public display.


Where’s the content sourced? The Exploratorium creates all its own exhibits and also exports them through Exploratorium Global Studios. This is an entrepreneurial endeav- our that vastly expands the museum’s impact, advancing its mission to change the way the world learns. It shares crea- tive capital, expertise, programmes and exhibits in innovative ways tailored to


the specifi c needs of a project, organi- sation or government. It works on a wide array of collaborations around the world through partnerships with foreign governments, universities, cultural insti- tutions, businesses, and municipalities.


Does the content differ to the original? As always, exhibits will retain the famil- iar homemade authentic quality for which the Exploratorium is famous, but the additional space allows it to venture into new content areas. These include: human behaviour and


the science of sharing; the beauty and complexity of life through interactive investigations of living organisms, ferti- lisation, zebrafi sh embryo development or cutting stem cell research; the oppor- tunity for visitors to build, make, hack, create and invent their own exhibits; and the Bay Observatory.


What are the key pieces? With more than 150 new exhibits and 600 in total, everyone has their favour- ite. Visitors can taste the salinity of San Francisco Bay; watch an upside- down world in the Camera Obscura; and interact in real-time with invisible life – teeny-tiny plankton that produce almost half the oxygen we breathe.


What’s in the outdoor gallery? Visitors can investigate exhibits about water, fog, wind, rain, daily cycles of the sun, the relationships of humans to the Embarcadero landscape and more. Large-scale artworks interact with the


environment, as well as human scale exhibits, such as Bay Windows.


What are the future plans? We have control of Pier 17 next door, so can expand in the future. ●


The additional space allows for new exhibits investigating fertilisation, zebrafi sh embryo development and cutting stem cell research 34 Read Attractions Management online attractionsmanagement.com/digital AM 2 2013 ©Cybertrek 2013


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