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Women in Business


Make connections at a higher level with Women in Business NI


It is an exciting year ahead with more events being scheduled, new speakers to inspire business growth and further opportunity to make firm connections with a diverse membership base made up of sole traders, SMEs and larger corporate organisations. To ensure you are making your membership work for you and deliver the benefits you deserve, here is the WIBNI guide on how to take your business to the next level.


Monthly Events


WIBNI provide monthly events for members with a wide range of keynote speakers. Themes explored include leadership, making connections, key business and finance topics, growing sales, digital marketing, personal development through motivation, growth and communication and many more. To benefit from these events:


• Register early to guarantee your place; numbers are usually limited to 130 delegates and all book up quickly so secure your place asap


• Event details are online so plan your dairy ahead of time. Our next event calendar will be delivered to you in September so use this to help!


Laura Dowie, Membership and Events co‑Ordinator


W


ith over 650 members it has never been a better time to be a woman in business in Northern Ireland!


Celebrating our tenth year in 2012, WIBNI is Northern Irelandʼs largest and fastest growing professional business network for women, offering extensive benefits to all our members. WIBNI has renewed purpose and vision and aims to increase the number of business women who contribute positively to the economy and society, as well as positively impact every membersʼ business. WIBNI envisage being the most innovative and effective regional business network, helping you not only make local connections, but global connections!


Each month, members can benefit from a schedule of events to include a networking lunch, a Master Class delivered by industry experts and a larger event such as the WIBNI Annual Business Conference, Voices Heard at Stormont or Joint Networking with the Northern Ireland Chamber of Commerce. In November 2011, the Inaugural Women in Business NI Awards took place with considerable success, recognising and acknowledging Northern Irelandʼs finest business women.


Following the success of the first year, Women in Business NI has just launched the next Awards to take place, proudly sponsored by Invest Northern Ireland.


• “2 Minutes of Fame” is an excellent way to reach your target audience and increase brand. awareness. Register today for the opportunity to deliver your pitch to 100+ business women! • Bring plenty of business cards and promotional material with you on the day • Watch out for emails offering free exhibition stands!


• Use contacts made to build your own database and follow up post event


Networking Business Lunches WIBNI offer networking lunches as an informal way for members to make connections in a more relaxed environment. Numbers are limited to 25 and they are extremely popular so book well in advance. Remember:


• Bring business cards and promotional material


• Aim to make three firm business connections at each event


• Use the delegate list provided before the event to help you plan networking


WIBNI Ezine


Due to the increase in popularity and success of the WIBNI ezine, we now deliver this each month to over 3000 business contacts in Northern Ireland. This is an excellent marketing tool which is FREE to members so we encourage you all to get involved. • Submit a story of (400 words max.) along with an image or logo to WIBNI • Stories may promote yourself or your business, or discuss interesting developments within your industry ‒ establish yourself an expert in your field!


• Encourage engagement with readers with promotional codes, discounts or competitions


WIBNI Quarterly Magazine The WIBNI magazine, now published quarterly, is received by over 3000 business women, associations and enterprises in Northern Ireland, giving it an extended readership. As with the ezine, it is FREE for members to submit articles to the magazine. Watch out for emails notifying you of this and take advantage of the free marketing! • Submit an article and image to the editor (details in WIBNI email)


• Encourage interaction with promotional codes and offers, helping you tack the success of your article


• Watch out for exclusive member advertising rates!


Women in Business NI Website www.womeninbusinessni.com WIBNI encourages engagement from members on our website with Member pages dedicated specifically to this. You can: • Publish articles in the Member News section


• Upload any events you are running into Member Events


• Use the Member Directory to build your database


• Submit Member to Member Offers in Member Offers area


• Book events and renew membership online To get MAXIMUM BENEFITS from your membership make sure you are involved with each aspect of the network and take advantage of all the free marketing tools available.


Be proactive, set goals and objectives. Networking is about developing long‑term relationships, the importance of which cannot be understated in our current climate! Donʼt forget Women in Business NI are also on social media, so for the most up to date notifications, news and event photos ʻLikeʼ us on Facebook www.facebook.com/WomeninBusinessNI or Follow us on Twitter www.twitter.com/wibni and Linked In. Visit the website at www.womeninbusinessni.com .


If you would like further information on how to make the most out of your membership, please contact Membership and Events Co‑ Ordinator, Laura Dowie: laura@womeninbusinessni.com


www.businessfirstonline.co.uk


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