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JULY 10 LETTERS write to reply


Do you have a strong opinion or disagree with somebody else’s views on the industry? If so, we’d love to hear from you – email: healthclub@leisuremedia.com


monitoring and interventions in kids’ fi tness, diet and health


In reference to your feature on testing kids’ fitness (HCM May 10, p24), I would like to share with you what’s happening at Pent Valley Leisure Centre, winner of the 2009 FLAME Award for ‘Educational Club of the Year’. Generally, schools do not assess the


health and fitness of students when they start at the school. They’re just put into PE lessons and off they go. At Pent Valley, we decided to change this. With effect from September 2009,


we began an initial three-year plan to carry out a formal, comprehensive induction on every child under the age of 16 attending Pent Valley Technology College. This means doing just over


1,000 inductions with PAR-Q, blood pressure and resting heart rate, height, weight and body composition. These measurements are reviewed every six months while the child is at the school and interventions planned as required. Every child gets a personalised exercise programme designed by a Level 3 instructor, which is linked back into PE. The school, governors and parents are


totally behind the scheme, which also links to the Healthy Schools initiative and our cashless catering system, which allows parents to monitor what their child is consuming while at school. We’re looking at health, fitness and diet


as we feel this is the way forward for the children of Pent Valley. If anyone wants more information, please contact me on +44 (0)1303 277539 or by emailing stuart.wise@pent-valley.kent.sch.uk stuart wise centre manager, pent valley leisure centre


Industry must prove it can save the Treasury funds in the long term


we need evidence to prove the vat business case I read with interest the concerns of Peter Roberts, MD of Pure Gym, with regards to VAT and the potential for its increase in the near term (HCM June, p28). With this increase now confirmed in the recent budget, I thought it would be helpful to outline the FIA’s position on this matter. Physical activity and exercise is


increasingly seen as a healthcare provision. It’s our belief that, in time, this will lead to a reclassification of fitness services, under the Sixth Directive of the EU, to be exempt from VAT. However, the £156bn deficit that confronts the new Chancellor will require a dramatic cut in public expenditure and an increase in the fees received by the Treasury through taxation. Whatever we read in the press, pressure to increase National Insurance and income tax is likely to follow the VAT hike. To strengthen our case for exemption,


we will need to prove that a reduction in VAT will be passed on to the public, that it will lead to a direct increase in participation, and that this increase in participation will lead to a beneficial health outcome for the individual – one that saves the Treasury funds in the long run in terms of healthcare saving. The FIA is working hard to collate


Measuring up: A Pent Valley student has his body composition measured 6 Read Health Club Management online at healthclubmanagement.co.uk/digital


the evidence to prove this case for the whole industry. We wish those segments that are already VAT exempt to remain so, and would like to find ways for the rest of the industry to join them. david stalker executive director, fi a


july 2010 © cybertrek 2010


JULY 2010


PICTURE: WWW.ISTOCK.COM/PAULI RAO


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