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VISIT FLORIDA E

veryone knows Florida is the preferred pick of meeting attendees for its beaches, attractions, and balmy breezes—but did you know planners love Florida for its accessibility and affordability? In a recent METROPOLL XIV study, planners ranked Florida highly as a destination described

as a “good value for the money,” as well as a destination where they are very likely to bring

back their meeting. Planners also stated that the state’s low cost of travel and high volume of accessible airlift are two of the biggest incen- tives for hosting a meeting in Florida. Another perk—Florida has great weather

no matter the time of year. During the winter, temperatures hover in the 70s through- out the state, and planners need not fret over hosting a meeting during the “windy” months—VISIT FLORIDA offers complimentary Cover Your Event (CYE) insurance.

It’s Official — Planners Name Florida a ‘Top Value’

RECREATION APLENTY: Groups can bond or relax through Florida’s myriad outdoor activities, from fish- ing to ecotourism to golf.

SUN AND SURF: Florida’s famous beaches are a welcome amenity as a backdrop for any special event.

OCEANFRONT VIEW: With more than 200,000 square feet of meeting and exhibition space overlooking the Atlantic, the Ocean Center in Daytona Beach is just one example of Florida’s many distinctive convention and meeting facilities.

FOR MORE INFORMATION: VISIT FLORIDA Steven Bonda, CMP, Manager, Meetings and Conventions (850) 205-3856 sbonda@VISIT FLORIDA.org www.meetings. VISITFLORIDA.com

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pcmaconvene March 2012

www.pcma.org

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