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TOMORROW’S CLEANING AUGUST 09
How’s your building ambience? Quality supplier seeks
quality franchisees
The hunt is on for buildings that are designed metres. There are ten separate entry categories
for effective cleaning – both from a cost and covering all types of buildings namely –
Chemex International, the Midlands based
user comfort perspective. public, commercial, education, transport,
hygiene and cleaning product specialist, is
The 2009/2010 Building Cleanability Awards will
hospitality, heritage, retail, health, leisure and
seeking enterprising and ambitious people
be the eighth scheme promoted by the cleaning
sport. The latest scheme, covering the UK and to compliment the company’s existing
industry Livery Company – The Worshipful
Southern Ireland will accept entries through to
network of franchise businesses.
Company of Environmental Cleaners, supported,
December 2009.
A market leader since 1985, this company
as Awards Patron, by The British Cleaning Council. Any company or organisation, architect, designer,
is one of the longest established franchise
This year sees the active involvement of the
constructor, occupier, building owner, cleaning
businesses in the UK. Chemex currently
building design professions with both The
contractor or management company can enter
boasts a 67 strong network of successful
Royal Institute of British Architects and The
one or more buildings – so now is the time to put
franchisees, but requires more of the same,
Chartered Institute of Architectural
your building on the ‘cleanability’ map, since
aspiring business men and women, who
Technologists helping promote the Awards to
building cleanability is a key cornerstone of
want to build real businesses with the
their architect and designer members.
sustainable building management.
unequalled support of this brand leader.
Associate Sponsors so far identified include
www.cleanabilityawards.co.uk
A flood of enquiries has seen three new
The British Institute of Cleaning Science,
franchisees start up already with several
Dougland Support Services, ISS UK, Mayflower
more in the pipeline. Chemex Sales
Washroom Solutions and Selden Research.
Director Ron Hutton said demand for
The awards are open to any building of any age
franchises had never been stronger.
with an internal area in excess of 5,000 square
“The response to our campaign has been
tremendous and we are now seeing the first
CHSA ups standards of customer service
of a number of highly impressive people
launching franchises that they intend to fast
“All suppliers operating in the ‘Away from Home’ every supplier to benchmark their own
track, with our support, into significant
market have a common goal - to meet the needs performance.
businesses.”
of their customers. Their first step is to identify
“CHSA support does not end here”, Graham Chemex franchisee Charles Williams believes
those needs and then to measure their success
continues. “The ‘Away from Home’ market in the
in providing that service. Our aim is to assist
that joining Chemex was a great decision:
UK is very poorly served with statistical
members in this process and thereby raise
information. Whereas retailers have Neilson and
“My salary is better, the work is varied and I
standards in the industry,” says Graham
others who constantly provide market size and
Fletcher, General Secretary of the Cleaning and
really enjoy being out on the road, meeting
trend information, companies operating in our
Hygiene Suppliers Association.
new people and building relationships. I won’t
markets often have to rely on their best guess”.
lie, running your own business is not easy
All members of CHSA have just received the
If you receive an approach from the researcher,
results of a Customer Expectation Survey which
especially since the credit crunch took hold of
your support would be greatly appreciated.
has recently been conducted by an independent
the UK. However, it can be very rewarding.”
Confidentiality is assured and all participants will
agency. The report, sponsored by the British
be added to the circulation list for the final report. If you want an opportunity to develop and
Cleaning Council, JohnsonDiversey UK Ltd and
Kimberly-Clark Professional along with CHSA,
Graham concludes, “This is a great opportunity
grow in this almost recession proof
identifies what end users are looking for from
at last to provide suppliers with an invaluable
franchise email:
their suppliers in several defined service areas.
tool which will assist them in their business
ron.hutton@chemexuk.com
In addition it measures how suppliers in general
planning process and their constant quest to
are performing against these levels of
meet their customers’ needs”.
www.chemicalexpress.co.uk
expectation and provides an opportunity for www.chsa.co.uk
The future of our cleaning industry | TOMORROW’S CLEANING |
11
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