Park News
Park News
Park World News in association with
www.parkworld-online.com
el Transylvania attraction opens Dream Island Park, Moscow
on of the upcoming release ansylvania: Transformania, apter of the $1.3 billion film Sony Pictures Animation, an indoor theme park located s officially opened its new el Transylvania.” tour Dracula’s lavish resort nusual guests, starting by a bridge over a foggy moat to
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’s lobby. There, they will meet will guide them through more ons. on will be a worthy addition to work on the Hotel Transylvania ok more than three years, o build a unique space for ning the latest technical and ns to create a comedic horror able for the whole family,” ll, technical director of Dream
nce installed, Vantage’s platform, which includes an integrated set of wearables, apps, and data management tools, will digitise the guest experience. Guests will now have a single platform to engage with the resort, whether that be to open lockers and find their friends in the water park or to purchase tickets for Dolphin Bay.
Anthony Lynsdale, Atlantis Dubai’s Vice President, Information Technology said: “Guests visit Atlantis Dubai because they know they are going to receive world-class luxury and service from our resorts. We wanted to ensure that experience was consistent throughout their stay with us, which was why we chose Vantage. With Vantage’s platform, we will be able to deliver those extraordinary experiences we are known for, while also deepening our client understanding, which in turn allows us to elevate the guest experience even further. It’s a win-win for us.”
The initial phase of the Vantage implementation will focus on Aquaventure, where guests will be given a wearable, that they link to an app and in-park kiosks, which allows them to freely explore, ride, and buy throughout the entire park.
Its operations team will have access to real-time attendance, wait times, and retail and F&B sales which can be filtered by demographic via a series of tools that feed into a live app. Configured with critical KPIs, staff are alerted when queue lines get too long, dispatch rates drop, and safety incidents occur, along with other push notification parameters the park sets. For Aquaventure’s Sales and Marketing, all the data that is collected is
Island Theme Park. “We partnered with Sony Pictures in order to achieve an authentic experience that will be the first attraction of this level in Russia, in one of the world’s leading theme parks.” “In line with our growing Location Based Entertainment strategy, Dream Island Theme Park has done a fantastic job bringing this beloved brand to life and giving audiences the unique opportunity to transport themselves into the thrilling world of Hotel Transylvania,” said Jeffrey Godsick, EVP of Global Partnerships and Brand Management and Head of Location Based Entertainment at Sony Pictures Entertainment. In addition to the Hotel Transylvania ride,
European-first rollercoaster has launched at Zip World Tower
Zip World, the adventure company behind the fastest zip-line in the world, has launched its Tower Coaster, the first rollercoaster of its kind in Europe. The latest announcement follows the hugely successful launch of Zip World Tower, which has already welcomed over 10,000 visitors since it opened in South Wales (UK) in April 2021. Zip World Tower has already created 56 new jobs in the local area and with the impending launch of Tower Coaster, the company plans to recruit around an additional 25 new
guests will also find a “Tavern of Fear” snack bar, a “Vampire’s Bite” burger cafe and “Transylvania Treasures,” a gift store filled with Hotel Transylvania themed souvenirs and memorabilia.
staff this summer to add to the growing team.
The Tower Coaster is an industrial style toboggan rollercoaster that will see visitors soar around the historic and iconic Tower Colliery site along a one- kilometre track and reaching speeds of up to 25mph.
With tunnels, banked corners, dips and peaks, the Tower Coaster is an exhilarating way to see what was once the oldest continuously working deep coal mine in the UK up-close. Sean Taylor, founder of Zip World,
Tornado Springs opens
Danish theming firm MK Themed Attractions assisted UK family park Paultons Park in getting its brand-new themed area, Tornado Springs, ready for 12 April by producing and delivering customised props for the entire area.
and experiences, all with a heavy Midwestern US theme. The majority of the themed elements were produced and delivered by MK Themed Attractions. Guests will be immersed in the new area completed with themed signs, props, objects, and coasters, all telling the unique story of Tornado Springs.
said: “Over the past couple of months, it’s been fantastic to see this new chapter in the Tower Colliery story and the excitement Zip World Tower has created in the local community and beyond. The Welsh tourism sector is bouncing back after going through some tough times and it’s been incredible to see people come together to create special memories at our sites across the country once again. “As we continue to grow our brand, we have big ambitions to keep investing in our sites to push the limits and further establish them as the best adventure locations in the world. The Tower Coaster is a result of lots of hard work by the team and we can’t wait to see you all there.”
to say that it has been a pleasure working with Paultons Park. From the very beginning the visions and ambitions Paultons Park had sounded exciting, and a project we at MK Themed Attractions have loved being a part of. We look forward to seeing the impression the new area Operations director at Paultons
Set in the Rhigos mountain range with stunning views that overlook the Brecon Beacons, Zip World Tower has helped create a lasting legacy at the Tower Colliery site.
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are so pleased to finally open the park and welcome guests to explore Tornado Springs, our largest single investment here at Paultons Park. We wanted to introduce a spectacular and immersive themed area
In what is the company’s first site outside of North Wales, Rhigos in the South Wales Valley has become home to one of the UK’s most impressive outdoor adventure locations. The launch of Tower Coaster
represents the next stage in the evolution of South Wales’s most exciting new tourism offering. Andrew Morris, employee of Zip World, said: “My family has a close connection to the Tower Colliery site – with my father working there as a miner from 1984 until it closed in 2008. It feels surreal but incredible to know that I’m now keeping this alive with my role as an instructor. Since starting a few months ago, I’ve loved my work. It never gets old seeing those happy faces from visitors enjoying everything we have to offer here.”
First launching with Zip World Phoenix and Big Red back in April, the Tower Coaster completes an impressive offering at Zip World Tower.
The Zip World Phoenix is understood to be “officially the world’s fastest seated zip line”, with four parallel lines in two separate zip zones, and was given its name as a nod to the resurrection of the historic site rising from the ashes.
At 270ft, the Big Red is also said to be the largest mobile zip in the world – allowing mini thrill seekers to get their kicks too.
SUMMER PART 3 2021
Atlantis Dubai selects Vantage’s guest experience platform
anchored to each guest so their team can understand preferences, buying behaviours, and patterns of usage which become valuable remarketing data to ensure guests return and for creating ideal customer profiles. This is the second project for Vantage at Atlantis’ Aquaventure, the first being the installation of automated wait time signs in 2020.
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