G2E 2016
KEYNOTE DISCUSSION WITH DAVID STERN
AGA CEO/President Geoff Freeman spoke one-on-one with National Basketball Association (NBA) Commissioner Emeritus David Stern, who served from 1984 to 2014. Stern helped the NBA transition into an international league and games are now broadcast in 14 languages to 213 countries and territories. A trained attorney, Stern believed in Las
Vegas and maintained good relationships with city leaders for decades. He encouraged the city to host teams playing special games, although casinos could not sponsor
platform that gives casinos real-time visibility and total control over their gaming floor. The debut of Qorex showcased a range of TCSJOHNHUXLEY’s products that provide unlimited electronic gaming solutions through a variety of configurations. All combine the experience of live table gaming while delivering the benefits of electronic gaming, with more customizable game content to drive revenue and increase levels of security. Currently available for Roulette and Baccarat, with Sicbo coming soon, operators can choose to offer a live dealer system linked to tables or a podium, or alternatively fully automatic game options driven by TCSJOHNHUXLEY’s Saturn Auto wheel, provide consistent play. All terminals can incorporate TITO and are SAS compatible. For even greater customization, operators are
able to control the LED lights on the cabinet to indicate minimum bets or as an attract mode. Operational requirements, such as attendant lights, can also be programmed as required. The first installations of Qorex terminals are
due to go ahead in Asia and the UK before the end of the year, with other regions rolled out early 2017.
Quixant This year was Quixant’s tenth consecutive
appearance at G2E and the company marked the event with a larger booth, which was teeming with customers – and prospective customers. Amit Sharma, VP sales and General manager of Quixant USA, said: “Our booth was 30% larger than the previous year, with the majority of increased space used to showcase new products in our range, including our
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advertisements in arenas for years. Stern promoted Las Vegas in his international travels. As an early vocal opponent of sports
betting, Stern testified for PASPA to stop sports betting. Back then, he believed sanctioned sports betting would damage the integrity of the games. Stern said, “I participated in cementing Las
Vegas’s monopoly on sports betting by testifying in favor of PASPA in 1992. However, over time, I have come to accept that a properly run gambling operation-or gaming as we like to say in Las Vegas-is protective.” The proof of softening attitudes is the plan for the National Hockey League (NHL) to launch a team in Las Vegas in 2017-2018. Technology and more online interactions
Ecosystem, gaming monitors and the ever- stronger gaming control board range; plus five meeting rooms!”
Ortiz Ortiz Gaming had products for every gaming
market at G2E. Products were displayed in English and Spanish, but included Chinese games from an upcoming play-for-fun launch with a major Chinese gaming company, as well as an entire area dedicated to products in Portuguese for the coming Brazilian Market. “Everything on the floor was new, we are so
very proud to be able to show all of our innovations as well as to see the global reception,” stated Maurilio Silva, president of Ortiz Gaming. “This show is the beginning of a new era,” Silva concluded. New products on display included the O-
Circle Cabinet with new 4K resolution and a golden Ortiz motherboard, the O-Platform turnkey Online Gaming Platform, expanded iContent library and more. The real star was a simple transition in the display of video bingo content, coined the “New Concept.” As technology progresses and screens get
bigger, the industry has made the games bigger or “stretched” to use the maximum area in the screen. For slot games this has proven successful, as there is a correlation between max use of the screen and increased time-in- chair and revenue, but this relation stops with reel style games. Video Bingo screens do not have the same increase and effect on player behavior, and a simple idea was born, ‘don’t fit the screen, fit the player’. Applying a new ergonomic look to all of their games Ortiz Gaming introduced the New Concept. “We expect
increase the illegal dangers present in today’s sports betting. Stern cited the sophisticated lengths that casino sports books go to now to monitor activity. He urged the leagues, casinos and manufacturers to collaborate, saying interested leagues must contribute to the development and compliance efforts. Stern recommends combining the sports
betting and daily fantasy components to facilitate dealing with them both. He also advocates allowing the 23 commercial gaming states to either opt in or out of any program. “There are many global NBA offices within jurisdictions with gaming laws. Why is it every place else? The AGA, the NBA and the NHL are fellow travelers and should cooperate,” said Stern.
this layout to become industry standard, as we are honored to yet again revolutionized the video bingo industry,” exclaimed Alejandro Ortiz, chairman and founder of Ortiz Gaming.
Merkur Merkur Gaming created a showing at G2E in
Las Vegas that marked a major leap forward in the company’s transatlantic stature: with a greater than ever before presence at G2E, a new product premiere, an expanded Americas team, the launch of a dedicated games development studio in the USA, the signing of a games content agreement with High 5 Games, and a significant commitment to the USA’s Tribal Government Gaming sector. Merkur Gaming spared no effort in making its G2E appearance nothing less than remarkable. With a new, two level, booth, arguably the best location on the exhibition floor, and a stunning product line-up Merkur Gaming’s display became a magnetic attraction for show visitors and created a very special buzz across all three show days. Giving a world premiere to the new Evostar super hybrid slot cabinet, featuring all the service accessibility of an upright but with the added inbuilt player comfort factor of a slant top, showed off a new step forward in design innovation. As confirmation of Merkur Gaming’s commitment to the Americas, G2E 2016 saw the announcement of Sunshine Games, the Las Vegas based dedicated games development studio headed up by creative guru Mike Halvorson. For Ronnie Ferreira and Juan Guillermo Diaz, newly appointed General Managers of Merkur Gaming Mexico and Merkur Gaming Colombia respectively, there was the opportunity to see for the first time the customer reaction to a major show presence and it was with great pride that Merkur Gaming Americas announced in Las Vegas its acceptance by NIGA, the National Indian
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