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Adhesive Applications


Trends in the adhesives market F


ocusing on primary packaging, there are three topics of


increasing importance in relation to adhesives solutions. One is the topic of food safety


and the regulatory framework that supports it. Looking at global trends, the world population will grow by another billion in the next 10 years, and by 2030, another three billion will join the urban middle class that lives in a certain distance from rural areas. Today the aspect of food preservation is very important, but as the population trends mentioned become reality, it evolves from an economic rationale into a global resource management topic in which all value chain players need to add their part. We need to assure that whatever reaches our table is not only fresh, but also free of noxious substances, including those that could be contained in food packaging. Adhesives used in the


manufacturing of flexible packaging films and structures do comply and will need to exceed increasingly more stringent safety standards. At the same time, labelling structures, and the adhesives used therein, are


and will be subject to stringent controls and restrictions; self- adhesive labels are in fact often applied in direct contact with food of different nature. Labels are also critical and effective tools to guarantee that consumers can access a growing amount of information regarding food quality, performance, ingredients and use recommendation; this too enhances a safe, healthy and sustainable use of precious food supplies. Secondly, sustainability is a key


topic in the industry that impacts innovation as well as production. Here, we need to look beyond the most obvious level of reducing the environmental footprint at the stage of adhesive production, for instance, by creating more eficient processes or constantly improving supply chain processes. It is also important to look further down the value chain at how adhesive solutions can positively affect converters and brand owners. Thirdly, there is a continuous


CON-MAR17-RK PRINTCOAT:CON-MAR17-RK PRINTCOAT 22/02/2017


quest for product and packaging differentiation. Such strive finds in labels one the closest allies, and fosters the use of better, broader,


Pilot Coating Printing & Laminating Machines


 Versatile and easy to use


 Coating and printing systems easily interchangeable


 Hot air, infra red or ultra violet drying- curing


 Web widths up to 305mm


 Speed ranges of 0.4 to 100 m/min


For further details contact:


RK PrintCoat Instruments Ltd Litlington, Royston, Herts. SG8 0QZ. United Kingdom Tel: +44 (0)1763 852187 E-mail: sales@rkprint.com www.rkprint.com


www.convertermag.co.uk


more attractive-looking labels, enabled by self-adhesive materials vs. other technologies. This trend also drives demand for different substrate materials, favouring more sophisticated paper qualities and toward synthetic, filmic materials and facestocks. According to FINAT, about 6.5 billion square metres of self-adhesive labels were used in Europe in 2015, with a growth perspective of around seven per cent year over year; more than 25 per cent of those 6.5 billion were non-paper labels. Brand integrity and protection is


a closely related topic. The need to guarantee that products and


packages are not altered, counterfeited or diverted relates directly to importance for a brand to keep its customer promises; this need can be addressed with tamper-evident, brand protecting and security labelling solutions. With regards to secondary


packaging, there is a clear influence of e-commerce on packaging adhesives solutions. According to research institute, Technavio, the size of the global e-commerce market is growing annually by 13 per cent heading to values of $3.5 trillion by 2019. This growing trade, in either B2C and B2B areas, demands better logistics packaging and labelling solutions, enabled by high-performing adhesives. www.dowcorning.com


CON-MAR17-WEKO:CON-MAR17-WEKO 21/02/2017 11:42 Page 1 Technical Sales Person


WEKO UK Ltd, are a daughter company of Weitmann & Konrad GmbH (Germany) who develop and manufacture high-precision minimal application systems for liquids and powder, mainly for the finishing and Converting Industries. WEKO UK are a sales and service office, for all Weko products, In addtion we also have agencies for Static elimination equipment, Web & surface cleaning and Paper handling equipment which cover a wide spectrum of industries.


To support the growth of our business we have an exciting new vacancy.


The ideal candidate will be enthusiastic and driven, with a proven track record in sales. In addition, youll possess the following skills and experience:


• Demonstrable technical sales experience • Commercial awareness


• Outstanding customer service skills with a positive, confident and determined approach to sell


• Excellent written and spoken communication skills • Self-motivated and driven to achieve targets • Excellent negotiation and presentation skills • IT literate with knowledge of Office- and CRM-Software


We offer a completive salary, commission and benefits package.


Job Type: Full-time - Driving Licence required Please send your CV with accompanying letter to the address below.


Mr Gary Richer General Manager T - 0208 549 8039 E - gary.richer@weko.co.uk W - www.weko.net


Weko UK Ltd, Weko House, 2 Park Road Kingston upon Thames, Surrey, KT2 6AY


March 2017 25


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