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Franchise Focus Fighting fi t


Make a healthy investment in a thriving market with Anytime Fitness INVESTMENT LEVEL: FROM £110,000


F


or the fi rst time ever, over 14 per cent of the UK’s 64 million population have a gym membership. The market value is now estimated at £4.4billion,


a four per cent increase in the last 12 months alone. Fitness and technology expert, Bryan O’Rourke, believes the global fi tness market will grow 300 per cent in the next decade. Now really is the time to invest in this exciting sector! It’s fi gures like these that are driving the UK and global growth of Anytime Fitness, voted the number one global franchise opportunity for the second year running by Entrepreneur Franchise 500. The UK opened its fi rst club just over fi ve years ago and now has over 100 clubs trading. With over 350 territories sold, they will very soon be a high street brand associated with convenience, community and club culture. Anytime Fitness franchisees are seeing some amazing results, as they typically reach cash break-even point by month six of opening, and have taken back their initial investment of £110,000 within 18 months. More recently, based on growing brand awareness, consumer interest in getting healthy and, with the support from the 35-strong UK support team, they have seen clubs that break even before they even open their doors. It’s this kind of success that is seeing franchisees with no industry experience


opening multiple clubs, with over 54 per cent of territories sold now being part of a group. These kinds of stories attract the serial franchisee or entrepreneur, and, over the last six months, the business has seen franchisees from other premium brands join the Anytime Fitness family keen to help members get to a healthier place.


“Franchisees are seeing some amazing results...”


Anytime Fitness has invested heavily in


creating Franchise Property Services, a company dedicated to helping franchisees fi nd properties, submit planning and negotiate leases. In addition, its UK support team provides a structured fi ve-day training course, access to a step-by-step phase programme and a team of industry experts, who help coach franchisees to success throughout their journey.


Starting a business is certainly no walk in the park, but as you would expect from a global franchise that is well established in the UK, every aspect of opening and running a club has been considered with proven partners and successful suppliers. There is a strong franchise community that actively supports one another, as well as regional training workshops and national


58 | BusinessFranchise.com | September 2016


conferences, supported by marketing and social media content to help franchisees grow their business.


Anytime Fitness members will benefi t


from the highest quality equipment, private bathrooms and 24-hour access to over 3,400 clubs around the world. Affordable memberships and clubs in convenient locations are why members are choosing Anytime Fitness. Innovative virtual classes, personal training, and encouragement from club staff and franchisees keep members engaged and using the clubs. The model is incredibly simple and easy to follow allowing the franchisee to receive a recurring direct debit income. It runs on minimal staffi ng due to the security systems in place and has a sophisticated billing and member management database. Best of all is the work-life balance the model provides you with. It’s an exciting time for the brand and now is defi nitely the time to get on board and join the Anytime Fitness family. Get in touch today.


Anytime Fitness Health and fi tness www.anytimefi tness.co.uk jointhefamily@anytimefi tness.co.uk 0330 3322 362


Investment:£100k+


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