Show Preview Case Studies Double Coffee sets sights on the UK
since then, it has actively expanded its network abroad, becoming one of the largest city restaurant chains in the Baltic States. The coffee company has already developed an extensive franchise network in Russia and across the post-Soviet era Newly Independent States.
Double Coffee doesn’t provide an over-the-counter service like many other coffee shops. Double Coffee’s waiters offer table service and a wide selection of dishes for customers to choose from. Franchise manager, Sofja Alimochkina, said Double Coffee is
Latvia’s thriving coffee franchise, Double Coffee, will present its refreshing coffee concept at the National Franchise Exhibition in preparation for a UK launch. Since opening in 2002, Double Coffee has transformed Latvia’s
coffee market. In only its third year of operations, it has already opened 16 restaurants across Latvia, proving there is abundant demand for Double Coffee’s unique atmosphere and concept. Double Coffee developed its franchising system in 2009 and,
now ready to set its sights on the UK and Europe: “We would like to start in United Kingdom because we are sure that our concept isn’t represented in the UK yet.” Currently, in the UK, there are few coffee shops that provide table service. Sofja explained: “Double Coffee has a cosier atmosphere than other restaurants in the marketplace. All of our branches are filled with the smell of coffee and this creates a feeling of comfort for the customer. We have a large assortment of food and drinks, tastefully presented in a newspaper menu that we like to call the ‘Double Coffee Times’. “We are a coffee chain that does both counter and table service. Customers can relax with a cappuccino or enjoy a quick and delicious lunch – the wide range of dishes is what helps Double Coffee stand out among the competition.”
Esquires Coffee expands across the UK
Esquires Coffee, an international coffee brand with Canadian origins, is attending the National Franchise Exhibition with plans to launch new stores in several UK market towns. Esquires Coffee started in British Columbia, Canada, in 1993.
Today the franchise is a global concept, with shops in many different countries around the world including the UK, Ireland, China, the UAE, Egypt and Indonesia. Kerry Noble, marketing manager at Esquires Coffee, explained what the company is hoping to achieve from this year’s National Franchise Exhibition: “Esquires is looking for like-minded, hardworking individuals to invest in their very own Esquires Coffee store, multi-site deal or master license. Our franchise is a robust model that has proven success in each and every international market that we have entered. “Esquires is currently in a period of growth and is opening a new
store in a listed building in the market town of Buckingham at the beginning of August. We are also set to open stores in Orpington, Bradford, Milton Keynes, Dartford and Yate by the end of 2016. “Our focus is on providing quality Fairtrade and Organic coffee to our customers in a vibrant and welcoming atmosphere. Our store designs are reflective of the local market while still maintaining brand consistency throughout the world. Our food and beverage range is always changing to reflect the current market trends. You can find everything from veggie smoothies, matcha lattes and superfood salads in our stores.”
Returning to NEC, Birmingham on the 30 September and 1 October 2016, The National Franchise Exhibition will showcase a range of franchise opportunities for aspiring business owners. For more information, please visit
www.franchiseinfo.co.uk
September 2016 |
BusinessFranchise.com | 39
TICKET LINE 020 8394 5294 WEBSITE
www.franchiseinfo.co.uk
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