EDITOR’S NOTE
In a World of Value-Based Payments, It's Really About Resident Experience
Senior living has enjoyed a healthy expansion thanks to its superb care, excellent living environments and focus on quality of life. Other healthcare industry leaders are watching closely and quickly learning that senior living has a lot to offer when it comes to business alliances resulting in positive outcomes for an individual. Senior living providers are learning they can be key team players as part of a health care
continuum that makes sense for them. As we talked to providers in reporting our cover story about new payment structures, we heard that participating in an accountable care organizations is a smart move for some while others prefer to innovate through different business models.
Senior living has been about person-centered care since its inception; it’s a natural
fit for many of today’s health industry alliances. More providers are finding ways to become collaborative partners with hospitals and other healthcare organizations as rules have changed regarding hospital readmissions and post-acute care. Argentum staff recently visited Kensington Senior Living’s Kensington Park in Maryland.
The community’s executive director, Mary Mell, kindly invited us to meet with staff and residents and tour the community, which includes independent and assisted living as well as memory care. The visit was orchestrated by Argentum COO Maribeth Bersani, who has served as an executive director of a Sunrise Senior Living community. With a few new staff joining the Argentum team, Maribeth saw an opportunity to educate those who were not as familiar with senior living to experience it by observing and asking questions. Mary mentioned that Kensington has forged partnerships with hospitals in the midst of seeing opportunity in this changing landscape. Relationships are built through many avenues – a local hospital also offers bereavement services to Kensington Park staff who may need outside help to cope with a resident death. Mary and her staff took the time out of their incredibly busy schedules to show us how they serve their residents, ages 50 to 100. They explained why one building could have an internal staircase (independent living) while another did not. We saw a detailed sheet including photos of the residents in the back of the kitchen, listing dietary needs and requirements accompanied by a headshot of the respective resident to ensure the correct meal was served to the right resident. A menu also offered Pick-Ups - food easy to pick up without having to maneuver a fork and knife. We also saw a popular baby doll area in the memory care wing, where residents reconnected with memories by offering their love and care. Residents were engaged in exercise programs, music therapy, and educational programs. They were enjoying the lawn, socializing and interacting; reminding us that in an age of new payment models, data-driven metrics and key partnerships, it really is all about the resident experience.
— Sharon Cohen Editor
PRESIDENT & CEO James Balda
jbalda@argentum.org
CHIEF OPERATING OFFICER Maribeth Bersani
mbersani@argentum.org
CHIEF FINANCIAL OFFICER Gina Mamone
gmamone@argentum.org
VP, PROGRAMMING & INNOVATION Nathan Nickens
nnickens@argentum.org
VP, MARKETING Jaclyn Vann
jvann@argentum.org
VP, BUSINESS DEVELOPMENT Brad Williams
bwilliams@argentum.org
VP, PROFESSIONAL DEVELOPMENT & EDUCATION Paul Williams
pwilliams@argentum.org
SENIOR DIRECTOR, PUBLIC POLICY Michael Pochowski
mpochowski@argentum.org
DIRECTOR, GOVERNMENT RELATIONS Alexis de Armas
adearmas@argentum.org
PAC MANAGER Neil Cohen
ncohen@argentum.org
MEMBERSHIP MANAGER Kari Horesky
khoresky@argentum.org
COMMUNICATIONS MANAGER Jessica McKay
jmckay@argentum.org
OFFICE MANAGER/ EXEC. ASSISTANT Rosa Montgomery
rmontgomery@argentum.org
ADVERTISING
SALES DIRECTOR Scott Narug 312.673.5974
snarug@argentum.org
SALES MANAGER Robb Shrader 312.673.5581
rshrader@argentum.org
SUBSCRIPTIONS 703.562.1179
PROFESSIONAL DEVELOPMENT AND EDUCATION MANAGER Robert Oliveri
roliveri@argentum.org
PROGRAM COORDINATOR Kayla McAlindin
kmcalindin@argentum.org
STAFF ACCOUNTANT Olivia Wilson
owilson@argentum.org
EDITORIAL EDITOR
Sharon Cohen
scohen@argentum.org
PUBLICATIONS MANAGER Vatrice Chestnut
vchestnut@argentum.org
ART DIRECTOR Rose Thai
rthai@argentum.org
STAFF WRITER LaRaye Brown
lbrown@argentum.org
Senior Living Executive, Volume 23, Number 3 (print ISSN 2161-6698, online ISSN 2161-671X) is published bimonthly by Argentum, 1650 King Street, Suite 602, Alexandria, VA. Periodicals postage paid at Alexandria, VA and additional mailing offices. Argentum member companies receive subscriptions for staff as part of their membership. Free controlled subscriptions are also available to qualified individuals in the senior living business.
POSTMASTER: SEND ADDRESS CHANGES TO Senior Living Executive, 1650 King Street, Suite 602, Alexandria, Virginia 22314 703.894.1805. Printed in USA. Copyright 2015. Prior to photocopying items for educational classroom, internal, or personal use, please contact the Copyright Clearance Center, Customer Service, 978.750.8400, 222 Rosewood Dr., Danvers, MA 01923 or check CCC Online at
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Copyright ©2016 Argentum. All rights reserved. No part of this publication may be reproduced or transmitted in any form—print, electronic, or otherwise—without written permission from Argentum.
JULY/AUGUST 2016 / SENIOR LIVING EXECUTIVE 3
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