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Cultural Exchange


From outreach and volunteerism to employee recognition, what you can learn from your peers’ investment in programs that promote company culture.


BY ANGELA HICKMAN


employee recognition program that inspires staff to do more meaningful work, or an opportunity to improve resident well-being with art, senior living communities are approaching culture in a variety of ways. What we do and where we spend our time speaks to who we are. Senior living companies know this well. The creativity and passion


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exemplified in the examples that follow is impressive. Many of these programs and initiatives are worth emulating—though some are more involved than others. What is clear is that creating and supporting the culture you want for your company is no accident. It must be supported every day and in many ways.


Resident Programs: Promoting Quality of Life and Engagement “Creating a warm, safe, vibrant space where residents are celebrated, loved, served, and known” is the heart of Springwell Senior Living’s culture, says Phil Golden, principal and chief operating officer. That sentiment is what led to the Artist-in-Residence program,


which was launched in 2015, inspired by a similar program Golden saw featured on a morning television news program. While the news program featured an athlete who was enjoying temporary housing in a senior living community, Golden saw another opportunity. Already, Springwell frequently invited artists into the community for a wide


t’s often been said that “If you’ve seen one senior living community, you’ve seen one senior living community.” The uniqueness of the industry is its hallmark, and that’s true of company culture as well. Whether it’s a community outreach program that connects residents and staff with organizations and individuals in need, an


ISSUE 1 2017 / ARGENTUM.ORG 7


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