FOOD & DRINK
brand’s targets. 9Bar is all about dense nutrition – something that’s trending in office environments.
“67% OF EMPLOYEES
WITH ACCESS TO FREE FOOD AT WORK ARE EXTREMELY OR VERY HAPPY IN THEIR JOB.”
Provenance is also key when it comes to stocking on-site cafes and vending machines. Just as retailers are being called to account for traceability, snackers in the work environment are keen to know where their food comes from. At Broderick’s we partner with local artisans and fresh produce suppliers to bring the highest quality food and drink offering to office cafés. We’ve also developed our own coffee: the ultimate bean to cup experience.
unit to complement an existing catering facility, which is ideal for FM partners so they can offer clients the opportunity to buy fresh food and beverages 24/7 at their venue.
Naturally, security is high on the agenda for facilities managers, and the Brodshop, for example, can be monitored remotely using online web based video surveillance. Smart security systems have the added benefit of showing sales and customer information: vital for everything from marketing to inventories.
WHAT’S IN A SNACK: WHY BALANCE IS
TRENDING How snacks are served is just one side of the equation. The choice and quality of refreshments is even more important. With the introduction of the sugar tax on fizzy drinks looming, and initiatives like Jamie Oliver’s Sugar Rush War on childhood obesity hitting the news, consumers are more health conscious and discerning than ever. Further, the NHS is leading
www.tomorrowsfm.com
by example: with the proposal to impose a 20% tax on all sugary drinks and food in NHS cafes set to be introduced by 2020. Broderick’s Button Gourmet machines include a feature that pulls up the nutritional content of snacks, and any allergens.
There’s been a real call by our clients – who range from airports to educational establishments and from businesses like United Utilities and Vodafone, to call centres – to include lower sugar options in their vending machines. Our commitment is to providing a great product portfolio that’s healthier without compromising on taste: our ‘Better for You’ range puts taste, texture and flavour front and centre in more health-conscious snacks, encouraging people to make good food choices by making healthier food good.
We’ve seen some extreme successes in the healthier snacking sphere: since bringing on board 9Bar, the healthy seed bar range, sales have gone through the roof, dramatically outperforming the
We’re also finding that a customised experience is important to people in the office environment, so our Button Gourmet puts the consumer in control with an app that means people can spec their own bespoke coffees – right down to the number of beans or how short they want their espresso.
THERE’S NO ONE SIZE
FITS ALL Whilst we’re certainly experiencing an evolution in office snacking, with employees coming to expect snacking and catering options from the businesses they work for, almost as a given, there’s no one-size fits-all solution to getting the offer right. Every business has its own challenges: whether that’s space, budget, the need for automated service….or simply a catering facility that gives the brightest talent in the business the opportunity to exchange ideas and refuel. Ultimately, the hardest working approach is to design a solution that’s bespoke to the building and the businesses that operate within it.
www.brodericks.co.uk TOMORROW’S FM | 31
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