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NEWS CONFERENCE REPORT


Connections Luxury Rio: Eighty senior buyers and suppliers met at the Grand Hyatt Rio de Janeiro for Connections Luxury’s first event in South America. Rose Dykins reports


Ground-handler partner: CJ Executive


Sharing data is key to easing travel disruption


Travel companies throughout the booking process have been urged to share detailed passenger information to minimise the impact on luxury travellers when their journeys are disrupted.


Delegates attending discussions


at Connections Luxury in Brazil agreed that better communication and more-sophisticated information sharing could help companies along the booking chain mitigate earlier disruptions. The discussions were inspired by


issues explored in a recent report by technology firm Amadeus, called Shaping the Future of Airline Disruption Management.


The issue of information sharing


was felt particularly keenly for bookings made via online travel agents, where little personal infor- mation is provided upon booking. One delegate said: “As a hotelier,


when all you have is a guest’s flight number and a phone number, it’s really frustrating.” Strategies discussed for dealing


with disruption included using WhatsApp groups to share real‑time information about a traveller’s journey progress, having a constant point of contact for the traveller, and hosting workshops where agents, suppliers and airlines met to create travel disruption protocols.


ABOUT: Connections Luxury


Launched in 2014, Connections delivers networking events for senior industry executives that aim to inspire, educate and help build long-lasting business relationships. Held in inspiring locations and featuring creative agendas, Connections fuses one-to-one appointments with cultural, energetic and adrenaline-fuelled activities that create shared memories to last a lifetime. weareconnections. com


Delegates also talked about


the value of good communication between buyers and suppliers to enhance customers’ experience. Useful information could include


knowing a customer’s favourite drink, how much interaction they’d prefer from staff, and even what music they like, before they travel. One hotelier said: “We knew one


guest was an Andrea Bocelli fan, so we made sure a Bocelli song was


playing when she arrived.” lAmadeus is Connections’ global technology partner. To read its recent report, Shaping the Future of Airline Disruption Management, visit amadeus.com.


Luxury sector must cater for family trips


Travel providers must respond to demand for family-friendly facilities and experiences as larger groups of relatives increasingly travel together for top-end holidays, Connections Luxury delegates were told. Estela Farina, general director of Norwegian Cruise Line Holdings, said: “It has become common for grandparents to organise cruises for the whole family, even for luxury trips. The group size ranges from eight to 80. It’s something that’s been happening more frequently in the past two to three years.” She added: “Taking the opportunity to get the whole family together to celebrate a special occasion is a privilege.” Satish Jaidev, group head of sales of Emaar Hospitality Group, agreed. He said: “Luxury travel is no longer just about a person or a couple. It’s becoming much more of a family experience. “Nowadays, we see that when someone is booking a top-end suite, there are kids staying there. So we need to be careful about how we include experiences for children. “They are influencers in the decision-making of bookings.”


16 travelweekly.co.uk 17 November 2016


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