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The Lancaster, London, 27 September 2011


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Is the property market going to recover in 2012? Whatever happens, the decisions you make now will determine how you come out of it. What can you do to maximise your opportunities and create your own success?


Start with a ticket to this conference!


Hear from top property industry professionals and experts in marketing and development – they will inspire you, give direction and and help you to make the right decisions for your business in 2012.


Question: I’d like a better idea of what is really going on in the market. Indices and reports contradict each other, where can I find out what is happening? Changes and challenges


Nigel Lewis, Digital Property Group Every day thousands of agents place their properties on a portal to sell or let them. Portals have become a major force in marketing but also in the data they collect. This can really help you understand and develop your business. Nigel will discuss how using the all this information can help form your strategies for 2012.


Question: Do large residential investors, have anything to do with my business? Investing in property


Housing needs are changing and we need more rented homes. So what makes residential investment both special and different? Alan Collett, Chairman of ARIM, President Elect, RICS, former Chairman of Allsop & Co is an expert; he discusses the state of play in the UK and what large investors want from their assets and their agents. Alan’s presentation could lead you to work with this rapidly growing sector.


10 SEPTEMBER 2011 PROPERTYdrum


Question: Where do we go from here? Is there a positive future for business?


Yes there is, of course, but it would help to have more than a crystal ball. Social, economic and technological trends are affecting the property business as much as any other business and one man really understands this: Dr James Bellini is a Futurologist – a historian of the future – who will analyse the harsh realities of business, explore the shape of things to come and explain how you can play a successful part. Inspirational, exciting and, even, understandable!


Question: I don’t understand the machinations of the political world, they all seem hell bent on making life difficult, what is going on? The Politics of Property


Keynote speaker – The Rt. Hon.Michael Portillo needs little introduction, well known for his careers in politics and television. Michael joins us for lunch (your opportunity to meet him) and will then discusses the historic, current and potential future effects of the political agenda on the UK’s housing market and aspirations.


Question: Advertising on the internet, newspapers, local magazines, it all costs a fortune, what really works? Always on, always connected


Effective advertising planning is what works – and it’s changing dramatically. Charlie Varley, Planning Director at MediaVest specialises in the property sector and has some crucial insights into the changing landscape of media. His talk will give you direction in planning your media campaigns for maximum return on investment. It could be the most important hour of 2011 for you.


Question: We know we need to develop our business, but just how do you do it? Going for growth


Grenville Turner, Group CEO Countrywide PLC, heads the country’s largest estate agency group, with 8000 staff and 46 high street brands – so he should know how to spot the opportunities and avoid the pitfalls. Grenville discusses how agents can grow through franchising, new branches and acquisitions, all excellent routes to growth, what’s more, they are routes that you could be taking now.


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