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pany. I then accepted a position as Development Director for United Ce- rebral Palsy of the Pittsburgh District, where I learned about the advantages of working for an organization that really made a difference in the lives of people not the bottom-line for a large corporation. From there I accepted the job as Executive Director of SIDS of Pennsylvania, later to be named Cribs for Kids, Inc.

What would you most like our readers to know about your journey in business? In life? Always keep your options open. Don’t be afraid to try a new position. Too many people are spending their time doing something that does not satisfy them. They find themselves doing a ‘job’. Obtaining your livelihood should not be a ‘job’ but something you look forward to. Something that fulfills you.

Who would you describe as your mentor(s) and why? I would have to say my mentor or role model was my mother, Ann Kiggins Traurig. Widowed at age 40 with 5 children still living at home, this strong woman obtained an education, opened her own beauty salon and raised and educated all of her children, four daughters and a son. Her strength and wisdom were the tenets on which I modeled my life.

What’s on your bucket list and why? I’ve been very fortunate to be able to travel around the world to speak about Cribs for Kids. Although I have been to Japan, Australia, London, Paris and most of the 50 states, I have never been to Italy. I would love to go to an Italian Villa with my family for an ex- tended vacation.

Any difficult times you’d care to share with our readers?? And if so what lesson have you learned? There are always difficult times in busi- ness. There were times at the begin- ning of this journey that I was ready to give up. The funding was not there to sustain the numbers of cribs and other safe-sleep materials that were request- ed. We couldn’t write enough grant proposals or do enough fundraisers to sustain our mission. And then the recession began, making it harder to obtain funding and at the same time putting more babies at risk because their parents couldn’t afford a safe place for them to sleep.

When you have to make a choice be- tween food or a crib, food usually wins out! However it was during these hard times that health departments and welfare departments looked at Cribs for Kids as an economical answer to their problem of high infant mortality. Our partner list began to grow, along OCTOBER 2013 35

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