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INTERNATIONAL


Fitness First eyes up expansion in India


International health club chain Fitness First is said to be planning to expand in the Indian market, with the investment of a reported US$3.5m over the next five years. Fitness First India launched in 2008


and currently has six clubs in the country, with over 11,000 members, following an investment of around US$1.6m to date. The operator is now said to be in talks with IT firms, banks and universities to expand its presence in the market. Vikram Aditya Bhatia, MD of Fitness


First India, says: “Companies have approached us to set up gyms for them. We have started with one and will be adding more in the near future.”


Qatari government invests in outdoor gyms


The Qatari government has installed exercise bikes and a range of outdoor strength equipment along the corniche in the Gulf state’s capital city of Doha. Doha corniche is a pathway by the edge


of the sea that stretches for more than 6km. Equipment has been installed at various locations along the route. The outdoor gyms are part of a strategy


to combat a rapid rise in obesity in the region. The equipment has been installed in a bid to provide improved access to fitness equipment in public places, enhancing the experience for residents and visitors who use the corniche for physical activity. The free-to-use equipment includes


static apparatus such as overhead bars suitable for chin-ups, along with rowing and cycling resistance machines. Most machines offer instructions in both Arabic and English.


Major renovation for Ontario Racquet Club


Originally opened in 1975, Ontario Racquet Club in Canada has begun work on a multi- million dollar renovation project. The 13,940sq m (150,000sq ft), family-


focused health, wellness and sports club is set within 8.5 acres of land. The renovation will include the creation of a new 25m pool with a patio area. A retractable roof designed and installed by OpenAire will make this a year-round facility. Other developments will include


additional locker and changing facilities, an expanded restaurant and dining facilities, and a dedicated pilates studio.


16 The new Hard Candy club is just across from Rome’s famed Coliseum


Hard Candy Fitness, the international premium fitness club chain founded by Madonna in partnership with New Evolution Ventures (NeV), is set to open its first club in Rome, Italy, this month. The 1,210sq m (13,000sq ft) club is located


just across from the historic Coliseum and will be the first of several Hard Candy Fitness locations planned for Rome. It was developed


NEWS Hard Candy Fitness heads to Rome


in partnership with Dabliu, one of largest networks in the Italian fitness industry. Facilities will include yoga and group fitness


studios, spaces for functional and personal training, a cycling studio on a balcony over the club’s main floor, and an espresso bar. The launch will be quickly followed by a


second site in the city centre – a conversion of a 1,950sq m (21,000sq ft) Dabliu Parioli club – also set to open this month. The first of several Hard


Candy Fitness clubs in Berlin was also scheduled to open at the time of going to print in September, joining the current locations in Sydney, Sant iago, Mexico City, Moscow and St Petersburg. The brand is expected to


announce the opening of multiple locations this year as it continues its expansion into destination cities around the world.


Vivafit opens fourth site in Singapore


Women-only franchise Vivafit opened its fourth Singapore club in August. The club adopts Vivafit’s new model, which


focuses on group fitness. Instead of having a circuit gym, the club offers only circuit classes in different formats, alongside Body Vive, Sh’bam and mind-body classes focused on pilates and Body Balance. Vivafit started expanding in Asia in 2011


and also has five units in India. In 2013, the brand’s international expansion has focused on the Middle East, with four contracts already signed. The first Middle Eastern unit will open in Abu Dhabi in November.


One&Only to debut in Australia in 2014 Vivafit’s new model focuses on group fitness


Australia’s luxury island resort – Hayman, Great Barrier Reef – is to undergo a multi- million dollar renovation and be relaunched as One&Only Hayman Island in April 2014. It will be One&Only’s first resort in Australia. The resort will house a One&Only Health


Spa. A new beauty salon concept will be introduced adjacent to the spa, in addition to a fitness centre with a focus on personal training. Mulpha Australia has entered into an


agreement with Kerzner International Holdings – the international developer and operator of destination resorts, casinos and luxury resorts – to assume management of the


Read Health Club Management online at healthclubmanagement.co.uk/digital


resort. Mulpha will continue to maintain full ownership of the island and the resorts. Hayman is located on the northernmost


of the Whitsunday Islands on the Great Barrier Reef, surrounded by a natural ecosystem of coral reef formations and diverse marine life. The One&Only transformation will include enhanced accommodation and new culinary options. Brisbane-based DBI Design, in partnership


with the Kerzner International Development Team, has been engaged for the interior design and landscape architecture for the resort’s transformation.


October 2013 © Cybertrek 2013


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