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FBC


UPFRONT


Success of the First Annual National Health and Fitness Day


The very first National Health T


he very fi rst National Health and Fitness Day (NHFD) took place on June 1.


MP for West Vancouver, spear-


headed the event along with over 60 other members of parliament who approached their local governments Canadians. FIC’s endorsement of National Health and Fitness Day pro- vides a platform for le s-active people to get involved and for all of us to share the health, eco omic and other life benefits that result,” said Weston. Introduced as a private member’s


and Fitness Day (NHFD) took place on June 1. John Weston, MP for West Vancouver, spearheaded the event along with over 60 other members of parliament who approached their local governments to promote health and fit- ness in their communities. “I applaud the Fitness Industry of Canada for taking leadership to promote health and fitness for all


John Weston,


to promote health and fi tness in their communities.


“I applaud the Fitness Industry of Canada for taking leadership to promote health and fi tness for all Canadians. FIC’s endorsement of National Health and Fitness D y pro- vides a platform for less-active peo- ple to get involved and for all of us to


EVENTS EVENTS


canfitpro International Club Business Conference and Trade Show Toronto Convention Centre August 14 – 18th 2013


Toronto Conv ntion Centre 14-18, 2013


canfi tpro International Club Business Conference and Trade Show


Meet industry leaders, attend sessions, and walk the tradeshow asA yuoguu lsetarn more about the fitness industry in Canada.


On Friday, August 16th 2013 from 4:30 pm -6:00 pm join FBC and Fitness Industry Canada as we look through the “Fitness Industry Crystal Ball.” Gain insight from the industry’s bright- est and most successful business leaders. Facilitated by Rod Macdonald with David Hardy, Lynne Brick, Nigel Champion, Geoff Dyer, Terry Kew, Sara Kooperman, David Patchell-Evans, and Beth Shaw.


Following the panel, join FBC/FIC for a networking reception from 6:00 pm to 7:00 pm. Get an exclusive opportunity to min- gle and talk to Canadian fitness industry leaders one-on-one. Learn first-hand from their experiences. Drinks & appetizers are on us!


Meet industry leaders, attend sessions, and walk the tradeshow as you learn more about the fi tness industry in Canada. On Friday, August 16 from 4:30-6:00pm join Fitness Business Canada and Fitness Industry Canada as we look through the “Fitness Industry Crystal Ball.” Gain insight from the industry’s brightest and most successful business leaders. Facilitated by Rod Macdonald with David Hardy, Lynne Brick, Nigel Champion, Geoff Dyer, Terry Kew, Sara Kooperman, David Patchell-Evans and Beth Shaw. Following the panel, join FBC/FIC for a networking reception from 6:00-7:00 pm. Get an exclusive opportunity to mingle and talk to Canadian fi tness industry leaders one- on-one. Learn fi rst-hand from their experiences. Drinks and appetizers are on us!


8 Happenings | 12 Supplier News 16


Happenings


Success of the First Annual National Health and Fitness Day


photo suggestion -


fit family or someone carries a gym bag


share the health, economic and other life benefi ts that result,” said Weston. Introduced as a private member’s


bill, NHFD educates Canadians on the importance of staying fi t. The bill encourages local fi tness


facilities to open their doors on a com- plimentary basis on the fi rst Saturday of June each year. The intention is to encourage participation in physical activity at a time when obesity-related conditions such as diabetes are taking an increasing toll on our health and economy. Over 500 clubs – including chains such as Fitness Unlimited (B.C.), World


bill, NHFD educates Canadians on the importance of staying fit. The bill encourages local fitness fa-


cilities to open their doors on a com- plimentary basis on the first Saturday of June each year. The intention is to


14 Q & A | 16 Sales Training | 18 What's New 18 Recruitment | 20 What's New


encourage participation in physical ac- tivity at a time when obesity-related conditions such as diabetes are taking an increasing toll on our health and economy. Over 500 clubs – including chains


such as Fitness Unlimited (B.C.), World Health (Alberta), Motion Fitness (Saskatchewan), Goodlife Fitness and Curves – registered on Gympass.ca to participate in NHFD. FIC provided a media advisory, a


Fitness Ind


Health (Alberta), Motion Fitness (Saskatchewan), forts generated over 1,400 direct me-


GoodLife Fitness and Cur


press release, a social media campaign, as well as a website where clubs could volunteer their services. FIC is proud to report that our ef- s – register d on


Gympass.ca to participate in NHFD.


release, a social media campaign, as well as in the news and media. We look for-


FIC is proud to report that our efforts


FIC provided a media ad isory, a pr ss firm. Many club owners were featured


dia contacts according to analytics provided by our government relations


a website w ere clubs could volunteer their services.ward to an even greater outreach next year.


generated over 1,400 direct media contacts according to analytics pro- vided by our government relations fi rm. Many club owners were featured in the news and media. We look forward to an even greater outreach next year.


For more information on supporting th


SHOW SUPP


Donate as little a to help strengthe Fitness Industry!


Your donation will help increase industry relationships with government officials, furt Industry’s position as a viable political stakeh communication and position your club as a r Fitness Industry Council of Canada. Please fi fax or email it to us.


In return for your appreciated suppor • FREE monthly email updates informing industry information.


Club Industry The Conference and Exposition for Fitness


For the past 28 years, the Club Industry Show


McCormick Place Lakeside Centre / Chicago Conference October 23-24, 2013 Exhibits October 24, 11am-5pm October 25, 10am-2pm


and Conference has strived to connect, equip and encourage fitness and wellness professionals to bring more health to more people. The show offers you an opportunity to maintain your edu- cation through certifications, CECs, and work- shops while also providing the opportunity to experience the latest technology, equipment and techniques.


For the past 28 years, the Club Industry Show and Conference has strived to connect, equip and encourage fi tness and wellness professionals to bring more health to more people. The show off ers you an opportunity to maintain your education through certifi cations, CECs, and workshops while also providing the op- portunity to experience the latest technology, equipment and techniques.


Business Professionals McCormick Place Lakeside Centre / Chicago Conference Oct 23-24 Exhibits Oct 24 11-am-5pm, Oct 25 10 -2pm


Club Industry The Conference and Exposition for Fitness Business Professionals


• A FREE subscription to FIC’s Fitness Indust exclusive online forum, network and inform owners, operators, industry suppliers and in


• Visible RECOGNITION as a Proud Supporte • Exclusive INVITATIONS to all industry even • An opportunity to PARTICIPATE in industry


• An opportunity to be a spokesclub for BES the industry.


8 Fitness Business Canada July/August 2013 July/August 2013


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