PROJECT PROFILES
PROJECT PROFILE PROMOTION
SUPPLIER: XN LEISURE A SPORTING DECISION
W
CLIENT: THE UNIVERSITY OF YORK, UK
hen the University of York was planning the York Sport Village, the decision was made to procure a new leisure management solution. Three companies responded and Xn Leisure –
based in Abingdon, Oxfordshire – submitted the winning bid. Paul Baker, Xn Leisure business development manager,
explains: “The brief was to install a membership management system in time for the opening of the new sports facility, in both the new build and the existing site, without impacting on the original software system. The two systems were operated in tandem until Xn Leisure and the University of York had prepared for the switchover.” The Xn Leisure solution offered its Dimension system,
access control, online bookings and Fast Track Kiosk – all modules that the University of York needed to successfully manage its facilities and expand its membership. “We knew our new facility would be driven by memberships, which would generate new income streams, so we were pleased to partner with a provider whose system allowed for easy communication with existing and prospective members,” comments Ashley Smith, York Sport operations manager. York Sport previously offered two sports halls, an 80-station
fi tness suite, four squash courts, three indoor fi ve-a-side pitches, six outdoor tennis courts, an outdoor pitch and 47 acres of grass fi elds. The new facilities include a 25-metre swimming pool, a 16-metre training pool, a 120-station fi tness suite, three studios, a health suite and two outdoor 3G football pitches. The £9m funding for this ambitious expansion came from three sources: the university, the City of York Council and Sport England. Xn Leisure and the University of York formed a close-knit
team to plan the installation and commissioning of the system, which would enable the two sites – almost two miles apart
Fast Track kiosks went live in March, freeing up front- of-house staff and enabling better customer service
– to effectively communicate management and membership information and allow members to book courts, pitches, sessions and courses. Smith continues: “Our working in partnership was crucial
to the success of the project. Xn Leisure’s training programme was outstanding and we were confi dent, when the system went live in July 2012, that our staff would be profi cient with the system by the time we opened on 31 August.” There are 7,500 members across both sites, which are well
used and enjoy excellent retention. In May 2013 alone, 300 new members registered and there were high levels of pay and play, with over 2,000 visits a week to the swimming pool. Membership can be purchased online. Meanwhile Fast Track
Kiosks went live in March 2013, freeing up front-of-house staff and making way for improved customer service. Xn Leisure’s On Course module is scheduled to go live this summer, empowering parents to book sessions online for their children and monitor their progress. Smith concludes: “The features and functionality of the Xn
Leisure solution allow us to generate quality reports with information that enables us to increase effi ciency and offer enhanced services to our members and our neighbours.”
For more information:
www.xnleisure.com 80 Read Health Club Management online at
healthclubmanagement.co.uk/digital July 2013 © Cybertrek 2013
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