ESTONIA
Kadri Karu Managing Director, Liisa Eller Project Manager
place to 41st
Kylli Teimann Project Manager,
The Estonian Convention Bureau (ECB) marks its fifth anniversary in March, celebrating half a decade of successfully matching up local conference organisers with foreign partners. “Since the ECB began operation, the nation's
conference tourism sector has seen a boom. Its position in ICCA rankings rocketed from 118th
and we see great potential
for future growth,” said Managing Director Kadri Karu. The convention bureau’s successful Conference Ambassador
Programmes in Tallinn and Tartu, which recruit local academics and business people to act as partners in attracting international conferences to the city, has helped contribute to its success. Furthermore, ECB has been raising its profile by participating in international fairs and networking events across Europe.
GWANGJU
Upholding a government strategy to capitalise on design as a growth driver in all sectors, Gwangju in South Korea has been successful in its bid as the next host city of the International Design Alliance (IDA) Congress in 2015, with the Kimdaejung Convention Center announced as main conference venue. The bid was headed by Prof Don Ryun Chang, Dean of Hongik University, with support from Choe Kwang-shik, Minister of Culture, Sports & Tourism, as well as leading national and local design companies. A major design hub in the southeast region of
South Korea, Gwangju is also the key economic centre of Northeast Asia with a population of over 1.5 billion people representing one of the world’s three largest trade markets.
HONG KONG
Event management expert W&O has announced plans to open an office in Hong Kong. Sallie Coventry, Managing Director at W&O, said: "Our planned expansion into Asia-Pacific will help improve our position in this growing market. It further underpins our global reach and capability to serve our international client base while reaffirming our group ethos of global commitment to excellence.” The expansion builds on the success of its Dubai agency, which opened in October 2012 to serve the Middle East market and it is in line with parent company ChoiceOne's growth strategy to represent both events and medical communications businesses in Asia. The agency will initially recruit two staff, including one focused on business development, with further plans for growth moving into 2014.
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