This page contains a Flash digital edition of a book.
Left, right and below left: STTIM


Below right: Hamad bin Abdulaziz Al Sheikh, Assistant Vice President of Marketing, SCTA


The Saudi government alone has commit- ted to invest SAR300 billion (US$80 billion) by 2020 in building infrastructures that sup- port the travel and tourism sector, while at the same time developing attractions in various destinations across the kingdom. Such initiatives have given strength to the National Tourism Development Strategy, a 20-year programme launched in 2005 that aims to promote tourism development projects and encourage new investments in the country.


EVENT HIGHLIGHTS Covering a floor space of around 20,000 square metres (comprising 15,000 square metres of indoor air-conditioned halls and 5,000 square metres of outdoor exhibition area), STTIM will attract industry profes- sionals, including hoteliers, event organis- ers, destination management companies, tourist project developers, food and beverage suppliers, top-level government officials and industry experts. This year, participants include The World Bank and the Dubai World Trade Centre, plus des- tinations Riyadh, Dammam and Jeddah.


One of the key features of STTIM’s 20,000


up by STTIM, attracting industry professionals from across the board


square metres of floor space will be taken


sixth instalment is the Hotel Pavilion, where hotel equipment companies can promote their products in the hope of gaining a slice of the kingdom’s multi- billion-dollar industry. Al Sheikh said the main sectors that will be highlighted during the five-day forum are hotel investments, hotel management, hotel equipment, development of tourism destina- tions and tourism services, all of which have played significant roles in boosting Saudi Arabia’s tourism industry.


/ 33


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100