NEWS / REGIONAL
DWTC doubles meeting room space for SMEs
The Dubai World Trade Centre has unveiled 18 new meeting rooms to support the growth of small-and medium- sized conferences. Capable of accommodating
more than 2,700 delegates, the 3,500 square metre expansion at DWTC has nearly doubled the number of meeting rooms available, from 19 to 37 in total. The new rooms, located
on concourse 1 above Halls 1-4, were inaugurated just in time for Arab Health, which took place from January 28 to 31, attracting 80,000 medi- cal and healthcare profession- als to the Dubai International Convention and Exhibition Centre (DICEC), including 7,000 conference delegates. With sleek VIP and buyer
lounges, as well as break out areas which can be used for anything from off-site
meetings to training spaces for corporates, the expansion has set the pace for a busy year ahead at DWTC. “Our core focus remains on supporting the needs of the industry by providing robust infrastructure with a seamless visitor experience,” said Helal Saeed Almarri, CEO of the Dubai World Trade Centre. “At DWTC, we have seen a
positive uptake in the MICE industry, with trade shows growing in both size and scope. As we continue to provide a platform for our exhibitors and visitors to con- duct business, forge partner- ships and explore investment opportunities, the new meet- ing rooms are a significant step towards showing our commitment to our partners and contributing towards rais- ing Dubai’s profile as a global
business destination, foster- ing a positive outlook for the region as a whole.” Simon Page, Managing
Director, Informa Life Sciences Exhibitions com- mented: “With 3,500 exhibit- ing companies and more than 70,000 visitors, Arab Health is foremost a networking plat- form for the global healthcare industry. DWTC provides the optimum environment for our clients who are looking to
DWTC: Convention Gate
expand their business through networking opportunities. Continuous upgrades and expansion within the venue ensures we are able to effi- ciently cater to all our exhibi- tor requirements. “More and more, we are see- ing our exhibitors utilise the private meeting facilities avail- able at DWTC and the addition of these rooms in time for this year’s show was well received by our clients.”
Radisson Blu carves out catering niche Outside catering is on the rise for the Radisson Blu, Dubai Media City
Drawing on its strategic loca- tion in one of Dubai’s prime business hubs, the Radisson Blu Hotel, Dubai Media City is bolstering its strategy to tar- get corporate business in 2013, seizing new opportunities to provide selected meeting ser- vices off-site. “With the advantage of
being a hotel located in the middle of Media City, home to many regional headquarters of global companies, we attract these companies’ small- to mid-sized company meet- ings, training, seminars, prod- uct launches and staff events, along with cocktail parties and dinners,” said newly-appointed Meetings & Events Manager, Zeynep Tunac. “The global economic crisis
has reduced a lot after the third quarter of 2012. Furthermore, the population in the city has
20 /
tremendously increased to almost the same level as 2008, before the worldwide crisis. Many projects have awak- ened and some companies are back in town with new invest- ments in even larger set-ups, which is promising for us. Consequently, our goal here is to invest in our products and respond to the increasing needs of our neighbours.” While keeping an eye on
costs, the property is build- ing up its video conferencing facilities. Tunac explained: “Nowadays, companies invest heavily in large offices equipped with meeting rooms and facilities. This initially makes us lose a slice of the market. However, these com- panies still need catering for within their own meeting facilities. Hence, a niche mar- ket of outside catering arises.
We have a fully trained and experienced opera- tional team to provide ser- vices from a small lunch to a 130-person-strong din- ner or cocktail event.” The hotel also offers
Radisson Blu’s trademark Experience Meetings concept, which includes 'Brain Food' to keep blood sugar levels stable, the 'Brain Box' breakout room with fun furniture and access to fast, free WiFi. “The meetings segment is
our key business,” said Tunac. “We are currently working on developing an easier plan- ning and booking process and will soon be rolling out our enhanced hotel website page especially for meetings, along with 3D floorplans and access to web-based proposals.” Visit
radissonblu.com to
find out more. Zeynep Tunac
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