NEWS / REGIONAL
New Jumeirah Creekside eyes meetings Central hotel offers 25 meeting rooms and a large ballroom
Jumeirah Creekside Hotel
incentives events and local busi- ness meetings. Most of the com- panies organising these events have secured future bookings with us, which is a great reflec- tion of the quality of service and product offerings we deliver,” he said. Due to its central location and
proximity to various commer- cial and entertainment centres, Jumeirah Creekside is expected to enjoy an equal split between corporate and leisure travellers. About 68 percent of its guests
Meetings and conferences will be an important segment of the new Jumeirah Creekside’s busi- ness as the hotel boasts some of the most extensive facilities in Dubai. Located at the heart of Dubai
and overlooking Dubai Creek, the hotel is about 10 minutes away from the international airport and within walking distance to some of the city’s most important landmarks and shopping centres.
Adjacent to the hotel is the Century Village and the Dubai Aviation Club, a sports and lei- sure complex home to the Dubai Tennis championships. Klaus Assmann, General
Manager of Jumeirah Creekside, said the hotel, which was offi- cially launched in September this year, is well positioned to cater to all types of events. It fea- tures 25 meeting rooms, a ball- room with a capacity for 1,000
delegates, a dedicated press cen- tre, business centre, screening room, full-fledged training acad- emy, three large team executive offices and numerous outdoor banqueting areas. Assmann disclosed that the
hotel has received bookings for its hotel rooms and meeting facilities months before opening. “We already have a mixed bag
of international sporting events, pharmaceutical conferences,
will likely come from interna- tional markets such as the UK, Germany, China and India. Visitors from GCC countries will also be an important source market for Jumeirah Creekside, representing about 20 percent of its business, while UAE guests account for 12 percent. Housing a museum-qual-
ity art collection that has been specially commissioned for the property, Jumeirah Creekside is the latest addition to the Jumeirah portfolio of luxury hotels and resorts.
Sharjah injects US$136 million into tourism
forest that is thought to be the oldest in the region. Marwan bin Jassim Al Sarkal,
CEO of Shurooq, said the Al Hisn project is part of plans to explore the tourism and investment poten- tial of Sharjah’s eastern region. These new projects will
The Sharjah Investment and Development Authority (Shurooq) will invest over US$136 million (AED500 mil- lion) in developing two major tourism attractions aimed at lifting the emirate’s appeal as a business and leisure destination.
18 / The government-backed
agency will undertake the devel- opment of the Al Hisn district in the eastern region of Dibba and the Kalba eco-tourism project in Khor Kalba, an enclave bor- dering Fujairah and Oman and home to a protected mangrove
be in addition to the US$95.2 million (AED350-million) invested in the construction of the five-star Chedi Khor Fakkan Resort expected to be completed in 2015. The resort is a hill town development that will feature suites with seaside views, restau- rants, health and fitness centres, as well as business facilities for corporate travellers.
Sharjah, a UAE emirate located northeast of Dubai, has been pro- moting itself as a family-oriented destination. While leisure travel plays a significant role in the evo- lution of its tourism industry, Sharjah also attracts small cor- porate groups looking for tailor- made incentive programmes.
million investment in Chedi Khor Fakkan Resort
US$95.2
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