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WE ALL DO OUR SHOPPING IN SUCH A HURRY THAT IT IS USUALLY SEEN AS A CHORE BUT WHERE DID THE DAYS OF ENJOYABLE FOOD SHOPPING GO?
F
rom farmers’ markets to independent food stores and producers of every day foods to gifts and treats, food shopping could be so much more enjoyable if we all really knew how much was on our doorstep.
What do we really get out of using local
producers and independent businesses to provide part of our regular food shop, or what would we get if we tried more of it? If you order a veg box from your local community box scheme you’ll have already reaped the benefits of asking questions about your produce first hand. Knowing where our food comes from and what’s in it is important and this knowledge is in increasing in demand. Shop at an independent retailer and not only are
we usually greeted with a friendly smile from a shop keeper that we can get to know but it’s more than probable that they will be stocking a high percentage of goods made in locally to us. It’s not just the packaging that’s different when you pick it up, or even the fun of looking around at many products that may be new to us but the feel good factor of buying something that will help keep our money local. After all don’t we all want to see good growth in our own communities? Next time you’re out for a food shop pop into
your local deli, farm shop or independent food store for some meal inspiration. Your friendly shop keeper may even have some suggestions once he or she gets to know you, what a nice way to shop. Here are a few West Country producers and businesses to get you started.
Peter Jenkins from Health Foods UK
West Country Ales in Cheddar is the one stop shop for great real ale and cider gifts. Visit the shop in Cheddar or Browse the website to find unusual and popular bottled beers and ciders from breweries between Land's End and Stonehenge. Look out for tasting evenings where you can sample a selection of the West Country's finest brews.
www.westcountryales.co.uk
Community veg box deliveries If you’d like to get fresh local produce
to your door without the food miles then try researching community based growing projects, there are plenty around that offer great veg box delivery schemes and you’ll be keeping money in your local community.
Cheddar made the traditional way, Barbers 1833 Vintage Reserve has been made it the heart of Somerset for six generations. Made using traditional starter cultures and methods with rich milk from their own cows, the cheese is always matured for at least 24 months to perfect the Barber's 1833 Vintage Reserve Cheddar taste. It is a deliciously creamy cheese with both savoury and naturally sweet notes. Only the very best leaves with the 1833 stamp.
‘Eat your way to a healthy Heart.’ As part of the Organic Fortnight this September Health Foods UK are offering 20% discount on Organic Own Label Nuts, Fruits and Seeds. If you shop in-store you’ll also see this extend to all own label conventional Nuts, Fruits and Seeds too. OFFER! Lecithin granules are a natural supplement that can be added to breakfast cereals or shakes and as part of a healthy diet is claimed to help lower cholesterol. This month get Lecithein granules for just £3.99 per pot, reduced from £8.99.
Purbeck Ice Cream produce a delicious range of ice creams and sorbets from the Isle of Purbeck in Dorset. Using fresh local milk and thick double cream their delicious natural and award winning flavours bring us a variety of tastes from the traditionally indulgent Vanilla Bean, Serious Chocolate and Clotted Cream to the more adventurous Cappuccino, Fig and Honey, ChilliRED and Gooseberry. Purbeck Ice Cream picked up more Great Taste Gold star awards recently, see their award winning flavours on page 33.
48 | THE WESTCOUNTRY FOODLOVER
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