IHRSA EUROPE UPDATE
Kristen Walsh previews this event, which takes place in Vienna, Austria, on 1–4 November
managers and suppliers at the 12th annual IHRSA European Congress, which takes place at the Hilton Vienna, Vienna, Austria, on 1–4 November 2012. Founder and partner of Smith & Co
F
in the UK, Smith is the former head of customer service, sales and marketing training for British Airways. He will speak at the IHRSA European Congress on the topic: Bold – How to Be Brave in Business and Win.
seminar sessions Smith’s presentation will be among 14 seminars off ered on a variety of topics pertinent to health club operation and management. T ese will include:
• Insights on T e European Market: Key Drivers, Statistics & Trends – moderated by Hans Muench, IHRSA Europe director, with panellists Rene Moos, CEO of HealthCity International based in the Netherlands, and Ståle Angel, CEO of Elixia Nordic based in Norway (sponsored by Technogym)
• Mid-Range Clubs: Finding Your Niche – presented by Henrik Gockel, owner of Prime Time Fitness GmbH & Co. KG, Germany (sponsored by GANTNER)
• Member Engagement: Building a Foundation for Increased Retention – presented by Brian Morris, CEO of Aspria Group, based in the UK
Seminars at the event in Vienna will be translated into German, Spanish, French, Italian and Russian
of Westwood Clubs in Ireland; Christin Kalve, owner of Sport-Treff Health & Spa Club in Norway; and Phil Marsland, group chief marketing offi cer of Virgin Active Group Ltd, UK
“T e seminars will off er practical advice
and tips that clubs can use immediately to improve their businesses,” says Muench. All 14 seminars will be simultaneously
translated into German, Spanish, French, Italian and Russian.
additional highlights Additional highlights of the event include: • One-to-one meetings with a range of leading suppliers in the Sponsor Showcase • Special seminars off ered by Keiser Corporation, Les Mills International, Polar Electro Oy, and Technogym
• A tour of some of Vienna’s premier health clubs
Ex-BA executive Shaun Smith
• Marketing that Works – Eff ective Campaigns Shared by Industry Leaders – moderated by Rasmus Ingerslev, CEO of Fresh Fitness in Denmark, with panellists Alan Leach, regional manager
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• Proximity to many major tourist attractions, with the Congress taking place directly in the city centre, adjacent to the Stadtpark
“T e chance to network with
like-minded colleagues is one of the major benefi ts of the event,” says Muench. “Clubs share similar challenges and opportunities – a casual conversation with a fellow club operator could lead to an ‘aha!’ moment.”
Read Health Club Management online at
healthclubmanagement.co.uk/digital Situated on the banks of the Danube,
Vienna is one of Europe’s top tourist destinations, noted for its architecture, culture, history, and charm.
for more information... For more information about the event or to register for the 2012 IHRSA European Congress in Vienna, please visit the website at
www.ihrsa.org/congress or email
intl@ihrsa.org
WITH THANKS TO THE SPONSORS
At the time of press, sponsors of the 12th Annual IHRSA European Congress included the following companies and organisations: American Council on Exercise® (ACE), Anytime Fitness, LLC, CYBEX, Fit interiors, Fitness at., Fitness Equipment Depot Worldwide, GANTNER, Johnson Health Tech. Co., Ltd. / MATRIX FITNESS, Keiser, Kommunicera Communications AB, Les Mills International, mailsetc., milon industries GmbH, National Academy of Sports Medicine (NASM), Ojmar, Perform Better Europe, Polar Electro Oy, Precor, QualiCert – Qualitop International, Slim Belly, Star Trac UK LTD, Technogym SpA, Vicore Fitness, Zumba Fitness LLC, X-Force AB.
september 2012 © cybertrek 2012
ormer British Airways executive Shaun Smith will address more than 400 fi tness industry executives,
NEWS IHRSA European Congress 2012
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